Epson’s wide range of printers at MediaExpo New Delhi 2023

India will grow in digital signage segment – Akhtar Imam

Akhtar Imam, zonal head at Epson India at the company's stand at MediaExpo New Delhi 2023. Photo IPP

Printing solutions provider Epson exhibited signage, photo printers, and a textile printer at MediaExpo New Delhi held from 14 – 16 September 2023 at Greater Noida’s India Expo Center. The company exhibited the SureColor SC-60670L large format printer, SureColor SC-T3730E CAD printer, and a 24-inch photo printer (SureColor SC-P7530).

India is a big market for the textiles. Epson has a wide range of textile printers that can print on all kinds of substrates. The new product we have exhibited here is the resin printer, which is also a signage printer (SureColor R5030L roll-to-roll resin printer). But in the case of the signage resin printer, you don’t need to laminate it because it is scratch-proof,” said Akhtar Imam, zonal head at Epson India.

Imam said the signage industry in India – both digital and conventional – will continue to grow.

Epson India is a part of the Seiko Epson Corporation in Japan. The India office takes care of Nepal, Bangladesh, and Sri Lanka while the Middle East market is being governed by the Epson headquarters in the European countries. The metropolitan cities (Delhi, Mumbai, Chennai, Kolkata, Bengaluru, and Hyderabad) have the most number of installations, he said, adding the Epson headquarters in India are located in Bengaluru with regional offices in other major cities.

Epson, HP and Mimaki are strong in the signage industry, which also has Chinese manufacturers selling machines at cheaper prices, Imam concluded.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

Subscribe Now


Please enter your comment!
Please enter your name here