Raipur’s Bharti Digital Prints gets a Ricoh Pro C9200

Aiming for seamless photo printing

Raipur’s Bharti Digital Prints gets a Ricoh Pro C9200
(L-R) Pankaj Goswami, Preeti Goswami, Sheema Goswami, and Bharti Goswami with their new Ricoh Pro C9200.

Raipur-based Bharti Digital Prints – a multicolor photo printer – has chosen a Ricoh Pro C9200 Graphic Arts Edition color digital press to enhance its production quality. The latest generation digital press running at the company’s production setup has been supplied and installed by Monotech Systems, a solution provider for the printing and packaging industry.

Established in 2008, Bharti Digital Prints has been a specialist in printing high-quality photos for clients such as professional photographers, photo labs as well as individuals from Raipur and other parts of Chhattisgarh. “We produce premium-quality gloss art photos for wedding albums, coffee table books, scrap albums, giveaways, etc. For this, we are now running a high-quality, high-speed, and high-volume production digital press,” says Bharti Goswami, director.

“We have owned several digital presses, especially for photo printing. However, we faced shortcomings in those presses for printing high-quality gloss art photos. So, we decided to buy the Ricoh Pro C9200 from Monotech. With this advanced digital press, we are geared up to meet the demands for seamless photos from our clients.” 

The Ricoh Pro C9200 is one of the latest generation digital color production presses, which is engineered to print up to 115 ppm (pages per minute) on diverse stocks ranging up to 470 gsm. “We required such a cutting-edge digital production press to beat increasing market competition and win new businesses,” Goswami said.  

Before opting for the Ricoh Pro C9200, Bharti Digital Prints owned a Ricoh Pro C7100 and Konica Minolta bizhub C368 digital press. “There are certain challenges in photo printing. When we print photos, it’s essential to bring liveliness into the printed memories. So we chose the Pro C9200.”

“We are privileged to partner with Monotech, whose technical support and after-sales service team is quite helpful in guiding and educating us for a hassle-free operation of the printer,” Goswami said.  He said his wife Sheema Goswami, son Pankaj and daughter Preeti has joined the team. 

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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