ATE shows Axisconserve 4.0 at ITME 2022

ATE stall at ITME

ATE, a provider of textile engineering solutions for textile printing and processing, showcased Axisconserve 4.0, an integrated hardware and software IoT (internet of things) solution at the ITME 2022 show in Greater Noida, Delhi-NCR.

Axisconserve 4.0 is an industry cloud-based, IoT-enabled analytics solution for industrial utilities. It is useful in enhancing performance, cost reduction, increasing asset life, and achieving sustainability. 

Anuj Bhagwati, managing director of ATE, said, “An ink circulating pump delivers ink from the tank to the tray (pan) through a filter. As the print run progresses, the temperature of the ink rises and then stabilizes at a high temperature over time. The high ink temperature results in high solvent evaporation, which in turn results in higher top-up solvent consumption.”

Elaborating on the necessity of the IoT-enabled application, Bhagwati said, “A system was needed to reduce ink temperature to minimize fugitive solvent losses; thereby reducing total solvent consumption. This had to be done without hindering the process. Critical design parameters that were considered included ambient conditions, reasons for ink temperature rise, the flow rate of the ink, and permissible pressure drop of the application.”

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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