Technova shows its digital cutting table and signage media

More than 100 JWEI digital cutting devices installed in India

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Technova team standing with Jingwei CB03II-2516 digital cutting table at their Stand in Media Expo. Photo: IPP
Technova team standing with Jingwei CB03II-2516 digital cutting table at their Stand in Media Expo. Photo: IPP

TechNova Imaging Systems, one of the biggest suppliers of pressroom, chemicals, and plates, showcased its Jingwei CB03II-2516 digital cutting table and signage media at the Media Expo 2022 in New Delhi. The Jingwei CB03II-2516 digital cutting table is a multi-finisher for all kinds of media used in signage, such as sun board, honeycomb board, bubble guard, or practically any material used in the soft and hard outdoor and indoor signage industries. That’s why this machine is called an all-in-one solution or multi-finisher for signage, as it can process various media except for glass and natural wood. 

Ekta P Mhatre, manager of product marketing, Technova, said, “Media Expo for the signage industry is the international and biggest show for us. Technova participates in both the Mumbai and New Delhi trade shows, and as we can see that the expo is big, the stalls are grand, and we have big players from the industry that we were expecting to see even before coming to this exhibition. It’s a good start, we’re getting a quality response, and yes, our expectations are high from this show.”

“This time, we are co-participating with the company’s Media team. On the display part, we have, on one side, the Technova Media team, and on the other side, we have the digital cutting tables or finishing solutions. Today, we have different verticals of businesses such as media for photo, media for signage, and an overseas equipment division for digital. Till now, we have installed more than 100 of the Jingwei devices in India.”

Jingwei Systemtechnik (JWEI), headquartered in Ningbo, China, is a manufacturer of flatbed digital cutting plotters and digital cutters, mainly serving customers with flexible material cutting solutions. It has installed more than 500 devices in India that are CE-certified in sectors, including printing, packaging, textile, shoe industry, and signage.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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