Mimaki showcases CJV330 eco-solvent printer

Mimaki to target both higher-end and lower-end customers

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Mimaki
Kenichiro (Ken) Seki, managing director, Mimaki with the CJV330 eco-solvent printer. Photo IPP

Mimaki exhibited the CJV330, which is one of the latest models in its eco-solvent printing series, at the Media Expo in Greater Noida. It also showcased three 100 series models – the JV100, UJV100, and TS100 inkjet printers at the recent in-person Media Expo New Delhi 2022. The JV100 uses eco-solvent inks, the UJV100 uses UV cured inks and the TS100 is a dye-sublimation model using transfer papers.

Also displayed was the Mimaki UJF-6042MkIIe flatbed UV printer. Mimaki displayed a laser cutting system to show the combination of UV curing, printing, and laser cutting as a core set or combination of tools to cover multiple applications or end products. Kenichiro (Ken) Seki, managing director, Mimaki said, “There are many, many laser cutter users in the market, but what the laser cannot do is to make color, which we can add color by using the UJF. This combination adds value to the laser cutting machine users.”

Expanding the market by stretching in both directions

“The market itself is of bigger volume in the lower-end segments. In the high-end section, customers require very high-speed printing. Mimaki usually caters to the middle segment, which is not so expensive and doesn’t require super high printing and image quality. Now we are going to target the high-end segment as well in India. We haven’t started yet but in Japan, we now have the JFX600, which is our high-end model for UV flatbed printing. Eventually, we want to introduce that kind of high-end machine in India so that we can target those higher-end customers and at the same time, use the 100 series machines to target the low-end customers as well. I am not thinking that we can take all those customers but we want to maybe stretch to reach those lower-end customers as well because they are dominated by Chinese or local Indian companies. We will have to expand our market volume so we have both the high-end and low-end customers,” he added.

3D printing with full color

Mimaki had earlier launched the 3DUJ-553 color 3D printer, enabling the full-color modeling of over 10 million colors. About the printer, Seki said, “The machine is already in the market but we haven’t started selling it in India yet. We have to be ready because 3D printing is a totally different mindset and technology. We have to learn a lot more and maybe hire someone, especially for this segment. We still don’t know about the market size of 3D printing. India itself is a big country, so eventually, we will start but we haven’t finalized when.”

About the Media Expo New Delhi 2022 in Greater Noida, he said, “The location is far from Delhi and that’s also a good thing because only genuine customers are visiting. And that’s why we are receiving quite a good number of quality leads. Overall, I think it’s a very good event.”

Signing off, Seki added, “We will announce new applications and new models soon so keep an eye on that.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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