The eighth edition of printpack alger is in the starting blocks

The industry meeting place for plastics, printing and packaging technologies in Algeria and the Maghreb region

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printpack alger
The eighth edition of printpack alger starts from 16-18 May 2022. Photo Drupa

Together with plast alger, printpack alger is the industry meeting place for plastics, printing and packaging technologies in Algeria and the Maghreb region. In May, the industry will once again meet here in an exciting market.

Demand is promising, as the market has been on the upswing for years. Algeria offers participating companies at this year’s printpack and plast alger an environment with a lot of potential. Because the economy of Africa’s largest country and the most populous in the Maghreb states is growing, the Algerian plastics, printing and packaging industry is taking off.

After a break of two years due to Corona, plast und printpack alger will be the re-start for the plastics, printing and packaging industry in the region. Around 3,000 visitors from more than 20 countries are expected at the modern CIC Abdelatif Rahal International Conference Centre in Algiers from 16 – 18 May. As renowned companies in the print industry, Bobst and Konica Minolta will be present.

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Lots of support from all sides

Printpack alger has been supported by the world’s leading trade fair drupa for years and is jointly organized by fairtrade and Messe Düsseldorf. “We are proud that plast & printpack alger has been perceived as the most important business platform in the region by leading technology and raw material suppliers from all over the world since 2010,” says Martin März, founder and managing partner of the organizer fairtrade. “And we thank the Algerian government as well as embassies, institutions and associations from Algeria, the Maghreb, Europe, the Middle East and Asia for their full and continuous support.” Among others, ACIMGA, the association of Italian machinery manufacturers for the graphic arts and paper industries, AHK, the German-Algerian Chamber of Industry and Commerce, the Italian Trade Agency ITA and the Ministry of Trade of Turkey are on board.

Focal points of printpack alger 2022

Visitors to printpack alger can expect to find solutions and services for all aspects of printing and packaging, such as printing presses and accessories, materials, prepress and pre-media, bookbinding and postpress, packaging machines, components and materials, as well as packaging materials.

The accompanying conference programme provides information on industrial development in the country and the financing of innovations, Algeria’s path to a circular economy for plastic products and the path of the local packaging industry to more sustainability.

Algeria is the leading importer of printing and packaging technologies

With a volume of 211 million euros, Algeria was already the leading importer of packaging technology on the African continent and in the Middle East in 2019, according to VDMA data. Italy, Germany, France, Spain, China, Turkey and Austria are the most important suppliers here.

Algeria is also a promising market for manufacturers of printing technologies and paper. In 2020, the country imported machinery worth 101 million euros. This makes Algeria the second largest importer in the region after Egypt. “Since 2016, imports have increased by 77 per cent, which gives the trade fair added significance,” says Sabine Geldermann, Project Director drupa and Print Technologies at Messe Düsseldorf about the upcoming printpack alger. “Exhibitors are expecting a lot of potential for new business in Africa and the Middle East.” They will also benefit from a massive investment programme worth hundreds of billions of US dollars by the government, which has been set up to develop the country’s infrastructure and improve the living conditions of Algerians.

Taking place in parallel – plast alger 2022

This year printpack will once again form a strong duo with plast alger, the international trade fair for plastics and composites, resulting in valuable synergies for participants. Algeria is the second largest importer of plastics in primary forms in Africa and the Middle East and the largest importer of plastics technology in the Maghreb.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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