Precise Digital Printing brings Scodix embellishment to brands in the US

Trade printer gains full range of Scodix embellishments for business growth

Top row, from left: Jay (Jugnu) Shah, president; Dick Martin, Scodix; Joe Koritko, digital operator; Larry Thomas, digital operator; Kevin Gwouwinkel, vice president Sales & Marketing; and Matt Giandonato, Scodix. Bottom row: Jeremy Lower, production manager and Aaron Albright, Scodix. Photo Scodix

Trade printer, Precise Digital Printing Graphics (PDP), has invested in a new Scodix Ultra 2000 digital enhancement press, bringing a wide range of embellishment choices to customers, adding impact to their printed applications with Scodix embellishments such as foil, glitter, metallic, braille, spot UV, and cast-and-cure embellishments to printers in the US, particularly in the Chicago area.

“It’s just amazing what this Scodix press can do and the fact that we can spot UV and foil stamp sheets as large as 21 inch x 31 inch is game changing,” asserts Kevin Grouwinkel, vice president Sales & Marketing for Precise Digital Printing. “After more than six months of rigorous testing of all the comparable models on the market, in the end, we felt the build and quality of Scodix was far superior. The feeding system is able to handle all the different papers on our feed table and the paper handling and registration was exceptional.”

The Scodix Ultra 2000 press incorporates the whole range of Scodix embellishments and comes with an automated mechanism enabling operators to switch between polymers rapidly and simply. This allows operators to quickly adapt to whatever print job comes in from customers, whatever the level of ink coverage or substrate chosen, and for the business to future proof – leaving the door open for polymers suitable for food compliance or security measures. Rapid polymer switching also allows PDP to maximize its performance and productivity as the company expands its customer base, offering new services around customized and short-run embellishment.

A leading wholesale supplier of full color signs, banners, graphics and point-of-purchase displays, Precise Digital Printing will extend the capability of embellishing print to its customer base of large litho houses, print franchises, large format printers, and display companies. From prototyping to full production runs, the Scodix press will embellish print from PDP’s three HP Scitex printers, providing a perfect complement to its existing services, positioning the company to grow its market share.

The Scodix Ultra 2000 Digital Enhancement Press. Photo Scodix

The Scodix Ultra 2000 Press is part of the Scodix Ultra series of digital enhancement systems. Aimed specifically at the commercial printing market, it’s joined by the flagship Ultra 6000 – embellishing formats up to B1 size – and the Ultra 5000 developed for packaging printers and converters. Commercial printers also have the Ultra 1000 for a wide range of embellishments at a lower price point, and for Web2Print, the Scodix Ultra 3000 and Ultra 4000 presses both incorporate Scodix W2P software.

Paul Furse, Scodix North American director of Sales, comments, “We, at Scodix, are exceptionally excited to partner with PDP. As a trade printer, they will bring the benefits of Scodix embellishment to marketing agencies, brands and print buyers in the Chicago area, demonstrating what is now possible, beyond conventional foil and spot-UV embellishments, turning print into an experience. Above all, PDP has uniquely positioned itself for massive growth, and I’m delighted Scodix is part of that story.”

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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