BriBooks to launch the AI powered writing platform for children

Meta, Starbucks, Trip.com, Yum, and Capital Factory join ScaleGood Fund to invest in BriBooks to reinvent the children's books industry

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BriBooks
AI Powered platform which helps children write, publish and sell books globally. Photo BriBooks

BriBooks, an AI-powered writing and publishing platform for children, recently announced that it has exited stealth mode and has raised USD 1.5 million (approximately Rs 11.95 crore) in pre-seed funding. Amidst the unprecedented disruption in education, caused by Covid-19, BriBooks takes on one of the world’s major education problems – children stopped reading and writing for pleasure, and the older they are, the less they read. In the US, less than 5% of K-12 students enjoy reading while according to research, writing and reading are more likely to determine a child’s future than their social or economic background.

“As every educator knows, writing for pleasure, and starting at an early age is the most effective way to excel academically and enjoy superior mental health,” says Ami Dror, founder, and chief executive officer of BriBooks. “By providing kids with a digital writing experience, BriBooks makes writing fun and engaging. Using a wide selection of professional book themes and pre-designed pages, the young authors get to visualize their book as they write it. We provide the young authors with a combination of visual triggers, open-ended questions, gaming hooks, and storytelling tools, allowing them to easily write, publish and sell their books on BriBooks, Amazon, and Barnes & Noble.”

The global children’s books market size is expected to grow from USD 16.9 billion (approximately Rs 13,472 crore) in 2020 to USD 21.9 billion (approximately Rs 17,458 crore) in 2025 at a CAGR of 7.8% and BriBooks disrupts this category by offering fast and low-cost authoring, editing, printing and distribution solutions within one platform.

“Our customers are parents, children, and educators,” added Paurush Pandit and Abhishek Kumar, BriBooks co-founders. “When it comes to creativity or imagination, kids have a clear advantage over adults. They love inventing and telling stories and BriBooks empowers them to share their books, participate in the world’s best writing contests, and even get global recognition for their books. Children, parents, and educators can now write books for free on www.bribooks.com.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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