Fujifilm India’s full range on show at Printpack

Commitment to market all graphic arts products in India

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Fujifilm India’s full range on show at Printpack
Left to Right - Priyatosh Kumar, National Business head, Digital Printing, Fujifilm India Koji Wada, managing director, Fujifilm India Kentaro Imafuku, head of Division, Graphic Arts, Fujifilm India

Fujifilm displayed its digital and analog products at Printpack emphasizing its commitment to the graphic arts industry. Apart from its recently launched Revoria PC 1120 digital press it showed the new processless Superia ZX CtP offset plates and its water-washable Flenex flexographic plates. 

On our brief visit to the Fujifilm stand at the show we met with Koji Wada, managing director of Fujifilm India, Kentaro Imafuku, head of Division, Graphic Arts, Fujifilm India, and Priyatosh Kumar the head of the company’s digital printing business in India. National Business head, Digital Printing, Fujifilm India. Fujifilm India has made steady progress in the market with its Revoria digital press since its launch in December 2021. 

PrintPack Show Daily

The Revoria PC 1120 is a 6-color press that targets the higher end of the market with its high-quality, special color capabilities and its high speed of 120 pages per minute. It supports a broad range of stocks from 52 gsm lightweight to 400gsm papers. While Fujifilm has thus far installed about half a dozen presses in the past five months, many of these have gone to high-end customers. With the economy opening up and the in-person displays and networking of the current trade show, the company expects a significant rise in its digital press sales.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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