Wan-Ifra’s 2022 product portfolio

Helping members and media tech partners to connect and grow together

Wan-Ifra's 2022 product portfolio. Photo Wan-ifra

Wan-Ifra has introduced new event formats with a centre stage to its supplier partners in the last twelve months. CMS solutions day and the European Printers Summit, our first in-person event since the beginning of the pandemic, proved to be trendy events. At the European Printers Summit, a new matchmaking platform facilitated more fruitful exchanges between participants and the product offerings presented during the event. And even though virtually, we also had the chance to celebrate the 10 anniversary of Digital Media Europe with more than 300 participants.

Investing in sustainable business models to support a free press benefits us all. However, Wan-Ifra would not accomplish its goals without the support, involvement and enthusiasm of its sponsors and donors. In 2021, more than seventy media partners contributed to the programming of the Wan-Ifra portfolio. They included significant global players like Naviga Global, Manroland Goss, UPM, Google News Initiative, Meta, Chartbeat, Piano, Eidos Media, Sophi, United Robots, Stibo DX, Agfa, Protecmedia, McKinsey, Lineup Systems, and many others.

In 2022, it is no surprise that virtual conferences will continue to be crucial in advancing innovations to the market and generating new business. At Wan-Ifra, in-person events will resume mid-year, with all appropriate precautions to ensure a safe environment for its participants.

Despite the challenges that 2022 still may bring, and regardless of the platform, be it virtual or in-person, Wan-Ifra is committed to helping its members and media tech partners connect and grow together.

The Wan-Ifra Connect team is available to media partners to make the most of the opportunities offered through an extensive portfolio of events, conferences, awards, technology directory, research reports, newsletters, dedicated webinars, and targeted mailings.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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