Fujifilm unveils 6-color Revoria in India

High-end digital press with special colors

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Fujifilm
From L-R Kentaro Imafuku, head of Department, Graphic Arts Division at Fujifilm India, Koji Wada, managing director, Fujifilm India, and Ajay Aggarwal, managing director of Insight Print Communications. Photo Fujifilm

Fujifilm India held a launch event on 7 December for its Revoria Press PC 1120 in India at its India Distributor,  Insight Print Communications premises in Faridabad in the Delhi NCR. The high-end digital press can print up to 6 colors simultaneously with the two extra colors beyond the standard CMYK. There are six extra colors inks or toners which means that a great number of special effects can be created accurately. The Revoria is now available for sale in India and customers are welcome for demonstrations at the Fujifilm Demo center located in Faridabad. 

The Revoria print engine can print at 120 pages a minute on media from 52 gsm to 400 gsm. It can print on substrates including colored, clear, transparent, photo media and label stock, metallic, and textured paper. Cartons, textile tags, security printing, can also be produced. The print resolution at 2400 x 2400 dpi implies high quality.

Revoria – revolutionizing the digital printing arena

The one-pass, 6-color print engine, prints CMYK plus two special toners such as gold, silver, clear, white, pink, and textured. These combinations are claimed to enable high-end print applications such as metallic colors, pop-ups, labels, natural skin texture on non-white and clear substrates, to produce high-end invitation cards and photographs apart from standard commercial print applications.

The Revoria’s Super EA-Eco toner is claimed to have the smallest toner particle size in the industry. These can be combined in overlays and underlays for a variety of metallic shades. The press can handle and print on films and metallic substrates because it has a unique technology for the removal of static electricity. 

Fujifilm’s Revoria automatically divides the image data into five colors – cyan, magenta, yellow, black (CMYK), and pink. The fluorescence of the pink toner expands the color gamut significantly, helping natural images, with smoother skin tones. The company says that it could open up the cosmetics industry with precise colors and tones of red, pink, magenta, and orange.

Claimed by the company to provide value for money, the Revoria features an air suction feeder and static removal device. Additionally, Artificial Intelligence (AI) enables automatic image correction for photo images. Each photo image is automatically enhanced with attention to skin tones and blue skies.

Fujifilm
Samples printed on the Fujifilm Revoria press. Photo IPP

Ajay Aggarwal, managing director of Insight Print Communications commented on Revoria’s versatility, “You can use your imagination to use all these colors and give a very high-end output to your customers. This is a designer’s press – all he has to do is open up his creativity and he can do wonders with this machine.

“Till now the labels being printed digitally were mainly CMYK, which means that they were printed primarily on white substrates, but with this press, we open up the label industry to print on transparent substrates to produce pressure-sensitive labels.

Revoria’s Flow workflow software

To support printing companies in their expansion and increase productivity with new applications, the Revoria Flow software contains built-in AI for improving the photographs, an imposition that saves media and improves productivity. The high-end server allows for up to 20 user clients simultaneously.

Speaking at the launch, Kentaro Imafuku, head of Department, Graphic Arts Division at Fujifilm India said, “At Fujifilm, we are always working towards giving the best of technology to our customers. With the Revoria PC 1120 now available to our Indian customers, we are excited to help our customers in the printing business grow many fold.”

Koji Wada, managing director, Fujifilm India added, “We are extremely excited about expanding our business range that has been designed to empower the potential increase in the positivity of the printing experience for our customers. This incredible printing machine will allow you to explore infinite possibilities and expand your creativity.”

Insight to distribute Fujifilm Revoria in India

With over 4,000 installations of various equipment in India, Insight is in the prepress, wide-format signage, offset printing, and textile printing segments. With its 12 offices and 6 engineering locations across India, Insight is one of the leading distributors for the print industry.

Fujifilm
Fujifim Revoria PC 1120 digital press. Photo Fujifilm

Aggarwal observes, ”As we are trying to get into multiple areas of digital printing, we have tied up with Fujifilm for the Revoria. We are coming up with a revolutionary concept of SSMC or Service and Spares Maintenance Contract wherein customers will get the services based on click charges but will purchase the toners/inks as per their needs – opening up possibilities for the offset printer to control the costing while going digital.”

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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