Future — Proofing your Newsroom

Getting the right audience engaged and monetized

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Newsroom
Is your newsroom future proof? photo journalism tool

Big internet giants (Facebook, Google, YouTube) and emerging channels (Snapchat, Whatsapp, Wechat…) are increasingly becoming the focal point of news consumption.
At the same time, these new behemoths are gaining greater influence over information delivery.

Readers consume news in a variety of ways and meeting the needs of these blended-media readers while making a profit is always a challenge. Quintype presents this webinar on “Future-Proofing your Newsrooms”, featuring John Haake, vice president, sales and marketing at Leverage Lab and Chirdeep Shetty, chief executive officer, Quintype, as panelists sharing some valuable insights on the topic.

The webinar shall cover the following –

1. Newsroom workflow getting complicated and heavy – how to handle this?

2. Getting the right audience engaged and monetized

3. How to approach the growing smartphone adoption?

4. How to combat engagement levels offered by popular social media channels for news consumption?

Webinar Details –

When: Thursday, 30 September 2021.
Time: 0030 hrs IST / 0430 hrs IST
Recording: Available for registrants
Where: Register here to save your spot

If you are satisfied with your sales, you probably don’t need us!

If you are happy with your equipment, consumables, and software sales to Indian printers, you probably don’t need us. But if you want to grow your sales or improve your marketing, then talk to us. Our research and consulting company, IppStar can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry, and for market growth.

For suppliers or service providers with a strategy and budget, I suggest you talk to us about using our hybrid print, web, video, and social media channels to impact your product communication. We are one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience – an understanding of business and financials, and some of the best technical writers. Our young team is ready to travel to meet you and your customers for content.

India’s fast-growing large economy has considerable headroom for print. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations.

Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.

Naresh Khanna – 20 January 2025

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