Cosmo Films launches opaque synthetic paper

Non-tearable 100% co-extruded CSPR-2 (M) O BTC 

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Cosmo synthetic paper
Cosmo's new opaque white both sides printable synthetic paper Photo Cosmo Films

In the first half of May 2021, Cosmo Films, the Indian packaging and specialty films manufacturer, has introduced a 100% Opaque Synthetic Paper (OSP), which is specially designed for dangler applications. The company manufactures film for flexible packaging, labels, and lamination. It is one of the few manufacturers of synthetic paper globally, which it has been doing since the late 1980s.

The newest synthetic paper from Cosmo is a non-tearable, co-extruded, both sides matt white coated opaque film. It closely resembles paper in appearance and is suited for outdoor applications requiring 100% opacity. It can be printed in full color on both sides on offset presses with appropriate care and other print processes.

With its moisture resistance, the white opaque synthetic paper is designed for superior ink adhesion and exceptional color reproducibility. Cosmo synthetic paper is an innovative BOPP-based synthetic paper resembling traditional pulp-based paper in all aspects. It is available in 75, 95, 120, 150, 175, 195, 215, 275, 330, 375 and 430 micron thicknesses.

Wedding album Cosmo synthetic paper
Wedding albums that are generally digitally printed can also use the new Cosmos white opaque paper Photo Cosmo Films

The flat white matt finish on both sides of the substrate gives it the look and feel of paper and the printability of coated stocks. The print receptive coating allows printing on both sides by conventional or UV cured offset and UV and water-based flexographic inks and thermal transfer, screen and letterpress print processes.

At the product launch in the first half of May 2021, Cosmo Films’ CEO Pankaj Poddar commented, “With boundless uses in commercial printing, retail, and packaging – for tags and labels, identification, credentials and outdoor displays and signage, CSP can create a niche for itself as a weather-proof replacement for paper in applications where durability and longevity are desired.” He added that Cosmo Films is one of the oldest market players in this segment in India, and with this launch, it aims to grow its share further in the Indian and International markets.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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