PrintCity Alliance exhibiting on eco-friendly packaging at virtual drupa

Two web sessions at different timings will be hosted by PrintCity at drupa

PrintCity exhibiting at virtual drupa
Virtual.drupa Exhibition

The PrintCity Alliance will be exhibiting at virtual drupa in April with a focus on premium eco-friendly packaging. This subject is gaining significance worldwide and will be addressed in two web sessions hosted by the Alliance.

Drupa and PrintCity: A partnership with a long tradition

The Alliance members met for the first time at drupa in 2000 under the slogan “Connection of Competence.” Since then, they have developed a close and productive partnership. Last year, their 20th-anniversary celebration at drupa 2020 had to be canceled.

PrintCity Alliance
Rainer Kuhn, Managing Director of PrintCity Alliance

“We’re very pleased drupa is still taking place, at least virtually! We hope visitors respond positively to the new online format, and we’re optimistic that the web sessions will be well attended”, says Rainer Kuhn, Managing Director, expressing the aims of the Alliance and its members for the event.

New Better Human samples

PrintCity Alliance
Samples of the better human concept

The broad-based Better Human project has been extended and demonstrates how environmental goals can be reconciled with highly finished premium packaging. The new samples are again based on a plastic-free design and incorporate sustainable, recyclable products (substrates, inks, varnishes, iriodines, thin layer decorations). They were produced using energy-efficient UV LED technology.

Web sessions on eco-friendly premium packaging

The two web sessions, both with identical content, will be held on 21 April (8:40 a.m. -9:40 a.m. CET) and 22 April (4:40 p.m. -5:40 p.m. CET) in English. The times were selected to give interested participants from all over the world a chance to attend the session.

Members participating in virtual drupa

IST Metz (UV curing systems), Leonhard Kurz (hot stamping, cold and digital transfer applications, holograms), Metsä Board (premium lightweight folding boxboard, food service paperboard, and white kraft liner made from new fiber), Weilburger Graphics (varnishes, adhesives, and water-based flexo inks).

Additionally involved in the Better Human project: Kama (embossing, cutting, gluing), Merck (special effect pigments), Zeller+Gmelin (UV inks and coatings).


In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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