Virtual.drupa: Product innovations and exciting insights in the exhibition space

Diverse technologies and applications at drupa's exhibition space

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Exhibition space
Virtual.drupa: Exhibition space

The exhibition space at virtual.Drupa reflects the diverse technologies and applications along the entire value chain of the print & packaging industry and gives visitors a comprehensive overview of the exhibiting companies’ product portfolios and innovations. In addition, explanatory videos and live web sessions provide additional details and information about the exhibited products and services.

Find relevant exhibitors and products in the exhibition space

Visitors can use the navigation in the exhibition space to quickly find the exhibitors they are interested in. In addition to direct entry of the company name, the search can be filtered by product category or country, for example, to obtain an accurate and relevant selection of exhibitors.

The individual exhibitor profile provides information on the company, contact persons, products, services, innovations, and presentation formats. At this point, direct contact can be made with the exhibitor via a digital business card or via matchmaking.

Insights and interaction in live web sessions

Exhibitors have the opportunity to interact with the community in live web sessions and present their agenda on relevant content to a broad audience. Visitors can get an up-to-date overview of the various presentations in the event database to filter by event slots or topics, for instance. Exciting content can be expected, such as the potential of digital printing applications and automated workflows, innovations in flexo and inkjet printing, and sustainable packaging solutions. 

The virtual.drupa event partners will also contribute to this: Leonhard Kurz, DuPont de Nemours, EFI, Kodak, Komori, BlueCrest, CloudLab, Fujifilm, Hybrid Software, Koenig & Bauer, Mimaki, OQChemicals, and Xeikon. All Live Web Sessions will also be available later on-demand in a video library to make the content accessible to visitors who cannot attend live due to time differences.

Exhibitors provide outlooks on industry-relevant topics

Visitors already have the opportunity to take a look at the current exhibitor profiles and orient themselves for virtual.drupa. Together, the companies represent the diversity of the industry in their online showrooms and web sessions.

DuPont will present the latest innovations for the Cyrel solutions flexographic systems and Artistri Digital Inks for textile and industrial applications, in the online showroom and during interactive Live Web Sessions,” reports Sam Ponzo, vice president, Industrial Solutions at DuPont de Nemours.

“Fujifilm will present new innovative products in both conventional and digital processes,” reveals Hiroaki Shimosaka, General Manager Graphic Systems Business Div. at Fujifilm Corporation. “In addition, with our innovative products, we demonstrate our commitment to the graphic arts industry and prove that we are a long-standing partner for our global customers.”

And Filip Weymans, vice president of marketing at Xeikon, shares: “We will be demonstrating mainly applications that involve digital print manufacturing – not just solutions for digital printing but solutions that fit in a manufacturing process and can be connected in a lot of other steps in a manufacturing process. That is how you achieve flexibility. That is how you address the questions and challenges that lie ahead of you and your business.”

Participants get a continuous overview of the development of the exhibitors and their presentation programs. The event currently has 170 exhibitors from 30 countries and 13 virtual.drupa event partners in the platinum, gold, and silver categories.

 

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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