INMA webinar: McKinsey shares data, analytics trends for South Asia

Deep dive into ideas for companies to transform

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INMA webinar
INMA

INMA will be organizing a webinar on 25 March for its members to learn about the next steps and priorities for growth for news media houses in South Asia as the story plays out post-COVID-19. 

Siddharth Gopalkrishnan, partner at McKinsey & Company, will share global trends and how they apply to South Asia to focus on the core technologies of data and analytics in creating a new road map for print and digital news media houses. 

The webinar will dive deep into companies’ ideas to transform, the emerging technology opportunities, proposed skill set, and organizational agility. INMA members will gain insights on developing the required data architecture for their company as they maneuver and overcome technology transformation.  

INMA webinar timing and registration

The webinar will take place from 10:00 a.m. – 11:00 a.m. New York time and will be free for INMA members. Webinars are only available to INMA members. 

You can register here or send an eMail to Krista Avedikian at krista.avedikian@inma.org for more information. 

 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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