Sign India 2021 to take place from 21-23 January

Virtual format due to Covid-19

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Sign India
Image: Bruno Martins on Unsplash

Sign India 2021, virtual exhibition for signage industry, will be held from January 21-23, 2021. The current situation, due to Covid-19, has adversely affected the event and exhibition industry. Social distancing, restrictions on travel & gatherings, and squeezed marketing budgets have made it essential to adopt alternative solutions to physical exhibitions.

The virtual exhibition format enables exhibitors to promote their products and interact with customers in an immersive virtual space (with 2D/ 3D stalls) that feels just like physical space. It enables attendees to visit stalls, access business catalogs, interact with exhibitors via chat or video conference on a real-time basis, and submit enquiries. Visitors can explore the booths based on their area of interest.

The virtual exhibition will help gain access to buyers and visitors across India & neighboring countries from the comfort of your office/home and individual virtual booth to interact with registered buyers. Visitors can access only through registration & approval from organizers.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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