Singapore Press Holdings sweeps Wan-Ifra’s Asian Digital Media Awards 2020 

South China Morning Post came in a close second

Asian Digital Media Awards 2020

The results of this year’s Asian Digital Media Awards were announced in a virtual ceremony held during the online edition of Wan-Ifra’s Digital Media Asia conference, and presented by veteran BBC, CNBC and Al-Jazeera news presenter, Teymoor Nabili, who is now chief executive officer and publisher of Tech for Impact Asia.

The Asian Digital Media Awards were first launched in 2009 to recognize news media organizations that have adopted digital media and mobile strategies in response to how people consume news and information today. One hundred and forty entries were received in this year’s competition. All regional winners are automatically entered into Wan-Ifra’s World Digital Media Awards competition.

Singapore Press Holdings emerged the biggest winner at this year’s Asian Digital Media Awards, with a haul of three Golds and two Silvers. These were for best in lifestyle, sports, entertainment website or mobile services (Gold); best in audience engagement (Gold); best news website or mobile service (Gold); best news website or mobile service (Silver); and best project for news literacy (Silver).

South China Morning Post came in a close second place with four wins, comprising three Golds and one Silver in best special project for Covid-19 (Gold); best native advertising/branded content campaign (Gold); best use of online video (including VR) (Gold); and best data visualization (Silver) categories.

New special award

A new special award for small/medium publishers went to AsiaOne, Eco-Business, JX Press Corporation and kumparan. This award recognizes smaller media companies with an annual revenue of less than US$10 million which produce quality work, replacing the Bronze award in each category previously. Such companies compete in each category in the same way as the large companies. However should they not win a Gold or Silver award in that category, the highest-scoring small/medium publisher will be awarded a special award instead.

The four small-medium publishers received their special awards in these categories – best news website or mobile service – AsiaOne (Singapore); best use of online video (including VR) – Eco-Business (Singapore); best native advertising/branded content campaign – Eco-Business (Singapore); best special project for Covid-19 – JX Press Corporation (Japan); best in audience engagement – kumparan (Indonesia); and best marketing campaign for news brand – kumparan (Indonesia).

For more information about Asian Digital Media Awards visit here

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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