Bringing color back! Fespa launches campaign for March 2021 expo

First live event in 2021 aims to reconnect business communities and stimulate recovery

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FESPA has launched the promotional campaign for its March 2021 event, scheduled to take place at the RAI exhibition center in Amsterdam, The Netherlands, from 9 to 12 March 2021. With its message of cautious optimism – ‘Bringing Color Back’ – FESPA is setting out to deliver a safe, focused event that allows the specialty printing community to reconnect face-to-face after a year of unprecedented disruption, and provides a springboard for the sector’s sustained recovery.

The event website is now live at www.fespaglobalprintexpo.com, offering initial information for exhibitors and visitors. The site includes venue details and floor plans, as well as evolving guidance around the comprehensive health and safety measures being implemented in response to COVID-19. Visitors can also now register their interest and access information about entrance fees and promotional codes for discounted entry.

For exhibitors, the site features a new online ‘showroom’ where they can publish product information and technical content to support their participation, as well as managing enquiries from prospective buyers.

The March 2021 event will comprise FESPA Global Print Expo for screen, digital wide-format and textile printing, alongside European Sign Expo for non-printed signage. Visitors can also enjoy the popular Printeriors and World Wrap Masters features, to be inspired by the latest materials and applications in interior décor and vehicle wrapping.

CEO Neil Felton says: “By the time we open the doors on FESPA next spring, many businesses will have been in a state of suspended animation for more than 12 months, closed off to real-world connections and experiences. But it’s our human instinct to meet, network, discuss and discover. Talking to print businesses, there’s a definite appetite among decision-makers to get out, come up close to new products and unearth fresh ideas. They want to be re-energized and turn their focus to the future.”

He continues: “At the same time, our exhibitors want the proven platform of FESPA to showcase a year’s worth of innovations and re-engage effectively with their customers and prospects, in ways that simply can’t be replicated online. We really can’t wait to play our part in bringing color, energy and positivity back into our community, and to help everyone to move forward again.”

The choice of Amsterdam to host FESPA 2021 enables visitors from across Europe to travel easily to the event, thanks to the excellent road, rail and air connections to the Dutch city.

The March 2021 event will be the first live FESPA event to take place after all 2020 events were moved to 2021 due to the dynamic development of the COVID-19 pandemic. FESPA MexicoBrasilAfrica and Eurasia have all moved to new dates in 2021.

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About FESPA

Founded in 1962, FESPA is a global federation of Associations for the screen printing, digital printing and textile printing community. FESPA’s dual aim is to promote screen printing and digital imaging and to share knowledge about screen and digital printing with its members across the world, helping them to grow their businesses and learn about the latest developments in their fast growing industries.

FESPA Profit for Purpose

The shareholders are the industry. FESPA has invested millions of Euros into the global printing community over the last seven years, supporting the growth of the market. For more information visit www.fespa.com

Forthcoming FESPA events include:
· FESPA Global Print Expo, 9 – 12 March 2021, RAI, Amsterdam, Netherlands
· European Sign Expo, 9 – 12 March 2021, RAI, Amsterdam, Netherlands
· FESPA Mexico, 23 – 25 September 2021, Centro Citibanamex, Mexico City
· FESPA Brasil, 23 – 25 September 2021, Expo Center Norte, São Paulo, Brazil
· FESPA Eurasia, 2 – 5 December 2021, Istanbul Expo Centre, Istanbul, Turkey

Issued on behalf of FESPA by AD Communications

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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