Fespa focuses on bringing colour back at Expo 2021

Companies to demonstrate their recent innovations

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Fespa is focusing on bringing colour back at Global print expo and European Sign Expo 2021
Fespa is focusing on bringing colour back at Global print expo and European Sign Expo 2021

The doors to Fespa Global Print Expo and European Sign Expo 2021, Europe’s leading specialty print and signage exhibitions, will open in a day (12 – 15 October 2021 at the RAI, Amsterdam, The Netherlands). For the first time since Spring 2019, Fespa is welcoming its communities of print service providers and sign-makers back to a live event, focusing on bringing colour back after 18 extraordinary months for these industries. 

Bringing innovation back

Visitors will have the chance to see the latest innovations from a range of suppliers highlighting technologies and consumables for digital wide format, screen and textile printing, garment decoration, and signage. 

Fespa Global Print Expo is a popular platform for suppliers launching new products, and many exhibitors have shared major product announcements ahead of the show. To date, these include an all-new flagship inkjet printer from Agfa, an exclusive launch from Brother to be revealed at the show; a new flatbed printer from Durst, a series of releases from Mimaki including a high-volume UV flatbed printer, a high-speed, high-quality series of printers and a full-color desktop 3D printer, generation-three DTG machines from ROQ International, and a flatbed printer from swissQprint. 

Companies including Berger textiles, Canon, Guangdong Italia, and Roland DG will also demonstrate their recent innovations for the first time in a live setting. Brother and Mimaki once again sponsor this year’s event. 

Visitors can also visit the co-located European Sign Expo (Hall 2) to see developments in channel lettering, digital signage, dimensional signage, engraving and etching, illuminated displays, out-of-home media, LED and sign solutions. European Sign Expo 2021 is sponsored by Efka, Ledit, and Vivalyte.

Bringing inspiration back

Printeriors (Stand 6-A1) will once again inspire visitors with a collection of bespoke interior décor applications ranging from soft furnishings and accessories all the way through to tabletop films, window treatments, and wallcoverings. Now in its fifth year, the Printeriors showcase emphasizes how print can transform interiors and highlights the opportunities in this market. 

Based on the design collection initially created for the postponed 2020 event, the applications on display focus on nature. Fespa has teamed up with several exhibitors and their suppliers, including Chromaluxe, Efka, Pongs, Premier Digital Textiles, and Vivalyte, who have contributed applications to the display. 

A visitor favorite, World Wrap Masters Europe 2021, takes center stage in Hall 1 (Stand 1-E160), and visitors will have the chance to watch the European leg of the vehicle wrap competition. Competitors will participate in live timed vehicle wrapping matches, and, on the final day (15 October), the top installer will be crowned ‘Wrap Master of Europe 2021‘. They will go on to compete against winners of other regional heats in the World Wrap Masters Final 2022, taking place at Fespa Global Print Expo 2022 in Berlin (31 May – 3 June 2022).

For visitors considering vehicle wrapping as a diversification path, free daily demonstrations and workshops with wrap experts will also occur.

Fespa to livestream interviews for non-attending participants

This year, for participants who won’t attend the events due to ongoing travel restrictions, Fespa will livestream a series of interviews with leading suppliers and Fespa members to offer a flavor of the event. The key focus of the livestreams is on innovation and market trends, and viewers can see some of the latest products launched in the past 18 months and live at the show. Participants include Brother, Canon, Durst, Mimaki, Roland DG, and other renowned companies.

The livestream will be available from 12 October for the first three days of the show at www.fespaglobalprintexpo.com under the ‘Fespa Live’ tab. 

Neil Felton, Fespa chief executive officer comments, “After such a long time, it feels great to be ready to open a live Fespa event. We can’t wait to welcome our community back, feel the buzz of a live show, and enjoy meeting people face-to-face again and seeing the latest innovations. We’re confident that these events in Amsterdam will inspire specialty print and signage businesses as they turn their attention to the future and focus on business recovery and long-term growth.” 

 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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