Fespa focuses on bringing colour back at Expo 2021

Companies to demonstrate their recent innovations

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Fespa is focusing on bringing colour back at Global print expo and European Sign Expo 2021
Fespa is focusing on bringing colour back at Global print expo and European Sign Expo 2021

The doors to Fespa Global Print Expo and European Sign Expo 2021, Europe’s leading specialty print and signage exhibitions, will open in a day (12 – 15 October 2021 at the RAI, Amsterdam, The Netherlands). For the first time since Spring 2019, Fespa is welcoming its communities of print service providers and sign-makers back to a live event, focusing on bringing colour back after 18 extraordinary months for these industries. 

Bringing innovation back

Visitors will have the chance to see the latest innovations from a range of suppliers highlighting technologies and consumables for digital wide format, screen and textile printing, garment decoration, and signage. 

Fespa Global Print Expo is a popular platform for suppliers launching new products, and many exhibitors have shared major product announcements ahead of the show. To date, these include an all-new flagship inkjet printer from Agfa, an exclusive launch from Brother to be revealed at the show; a new flatbed printer from Durst, a series of releases from Mimaki including a high-volume UV flatbed printer, a high-speed, high-quality series of printers and a full-color desktop 3D printer, generation-three DTG machines from ROQ International, and a flatbed printer from swissQprint. 

Companies including Berger textiles, Canon, Guangdong Italia, and Roland DG will also demonstrate their recent innovations for the first time in a live setting. Brother and Mimaki once again sponsor this year’s event. 

Visitors can also visit the co-located European Sign Expo (Hall 2) to see developments in channel lettering, digital signage, dimensional signage, engraving and etching, illuminated displays, out-of-home media, LED and sign solutions. European Sign Expo 2021 is sponsored by Efka, Ledit, and Vivalyte.

Bringing inspiration back

Printeriors (Stand 6-A1) will once again inspire visitors with a collection of bespoke interior décor applications ranging from soft furnishings and accessories all the way through to tabletop films, window treatments, and wallcoverings. Now in its fifth year, the Printeriors showcase emphasizes how print can transform interiors and highlights the opportunities in this market. 

Based on the design collection initially created for the postponed 2020 event, the applications on display focus on nature. Fespa has teamed up with several exhibitors and their suppliers, including Chromaluxe, Efka, Pongs, Premier Digital Textiles, and Vivalyte, who have contributed applications to the display. 

A visitor favorite, World Wrap Masters Europe 2021, takes center stage in Hall 1 (Stand 1-E160), and visitors will have the chance to watch the European leg of the vehicle wrap competition. Competitors will participate in live timed vehicle wrapping matches, and, on the final day (15 October), the top installer will be crowned ‘Wrap Master of Europe 2021‘. They will go on to compete against winners of other regional heats in the World Wrap Masters Final 2022, taking place at Fespa Global Print Expo 2022 in Berlin (31 May – 3 June 2022).

For visitors considering vehicle wrapping as a diversification path, free daily demonstrations and workshops with wrap experts will also occur.

Fespa to livestream interviews for non-attending participants

This year, for participants who won’t attend the events due to ongoing travel restrictions, Fespa will livestream a series of interviews with leading suppliers and Fespa members to offer a flavor of the event. The key focus of the livestreams is on innovation and market trends, and viewers can see some of the latest products launched in the past 18 months and live at the show. Participants include Brother, Canon, Durst, Mimaki, Roland DG, and other renowned companies.

The livestream will be available from 12 October for the first three days of the show at www.fespaglobalprintexpo.com under the ‘Fespa Live’ tab. 

Neil Felton, Fespa chief executive officer comments, “After such a long time, it feels great to be ready to open a live Fespa event. We can’t wait to welcome our community back, feel the buzz of a live show, and enjoy meeting people face-to-face again and seeing the latest innovations. We’re confident that these events in Amsterdam will inspire specialty print and signage businesses as they turn their attention to the future and focus on business recovery and long-term growth.” 

 

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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