Epson to merge its Italian digital textile printing subsidiaries

Robustelli and For.Tex merger by end-2020

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The well known Epson-Robustelli Mona Lisa digital textile printer Image Epson via internet
The well known Epson-Robustelli Mona Lisa digital textile printer Image Epson via internet

In beginning August 2020, Epson has announced that its textile subsidiary companies in Italy, Fratelli Robustelli S.r.l. (Robustelli) and For.Tex S.r.l. (For.Tex) will be merged. Robustelli and For.Tex, are located in the Como region of Italy, one of the world’s great textile printing centers. Both companies are core subsidiaries of Epson in the direct-to-fabric (DTF) digital textile printing sector.

Robustelli develops and manufactures digital textile printers while For.Tex is primarily engaged in textile ink sales and support. Robustelli is known particularly for its inkjet Monna Lisa series, which it began developing with Epson in 2003. Epson eventually acquired the family-owned company in 2016.

Epson foresees textile printing as one of the most promising growth areas for its digital inkjet printing solutions business. It expects growth to be fuelled by the overall shift from traditional plate or image carrier based analog printing to direct to substrate digital printing solutions. Epson sees substantial opportunity to leverage its inkjet technology and is thus strengthening its textile printing product lineup and operations.

The merger of Robustelli and For.Tex scheduled for completion by the end of 2020 will integrate their management and operations for Epson to provide need-based solutions for inkjet digital printers, consumables, and services. The global textile printing industry is compelled to accommodate consumer preferences for unique designs with short production runs, provide quick product delivery, and maintain traditional value while reducing its environmental impact. Epson’s inkjet solutions can increase user productivity while shrinking their ecological footprint. Epson has had a textile and fabric digital printing demonstration center in the Mumbai area in India for some time, as it anticipated the demand for digital textile printing in India and the subcontinent.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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