Digital Media Asia 2020 Singapore – Virtual 13 to 15 October 2020

Defining the New Normal – Trends, Technology & Transformation

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Singapore CBD skyline Photo Wikicommons

As a new normal emerges from the aftermath of the Covid-19 pandemic, publishers have to be prepared to seize the new opportunities which will be shaped by the powerful forces of technology and ever-changing audience habits. Digital Media Asia closely examines these trends and will help publishers chart the way forward in this dynamic media landscape.

Highlights

Three consecutive days comprising three plenary sessions per day. Power Conversations at the end of each day where WAN-IFRA publisher members come together to exchange ideas with peers. Each of these 45-minute sessions is limited to 15 participants to ensure everyone has the chance to speak up.

Virtual online exhibition booths for participants to seek out and source technology solutions to meet their needs. WAN-IFRA brings the industry’s leading vendors together in one convenient place.

Topics

1 Product Strategy
2 New Products and Revenues
3 Reimagining Local News
4 Tech Showcase
5 New Surfaces for News
6 Monetising Video & Podcasts
7 Going Native with eCommerce
8 When Machine Learning becomes mAInstream
9 Power Conversations

Why does your company need to attend Digital Media Asia?

The smartest investment to get up-to-date in the industry’s latest media trends
The latest emerging and successful digital monetization strategies
The world’s best speakers address Asia
A concise, carefully-tailored, rich and relevant program
Virtual exhibition booths to source the technology you need
Unique opportunities to interact with fellow publishers and make invaluable contacts

General Enquiries / Registration

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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