Taopix & Ultimate TechnoGraphics partner to launch photo print automation workflow

Enhanced integration streamlines print production

Taopix and Ultimate TechnoGraphics brings advanced photo print automation through enhanced partnership

Taopix, the world’s leading provider of white label personalization and photo commerce software, and Ultimate TechnoGraphics, leader in imposition and finishing automation solutions, announced the enhancement of their partnership. The revamped alliance brings to the photo print market the tools to easily build an automated workflow for a wide variety of photo products such as photo prints, photo books, and calendars.

The enhanced integration streamlines print production from order entry to print for any printed photo products including prints, books, calendars, masks, and more. The award-winning Taopix online photo personalization platform captures the unique photo orders and communicates the customer and job information to Ultimate Impostrip which automatically generates the best imposition with proper marks and layout using advanced schemes like variable frame length and photo batching

“Taopix offers an intuitive photo ordering process for end customers to easily create memories, stories, and personalized merchandise. Once ordered, it’s all about streamlining production,’’ says Julie Watson, chief executive officer of Ultimate TechnoGraphics. “Taopix removes the hurdles of photo customization and Ultimate Impostrip removes the hurdles of print production of such products. We are delighted to partner with a reference in the photo segment to provide a solid automation workflow solution.’’

Taopix is a white-label platform that empowers your business throughout the entire process of selling personalized products, from product design and tailored user journeys, right through to checkout and production. From photo prints, photo books, canvases, and calendars, to mugs, keyrings, t-shirts and other gifts, Taopix lets you create bespoke user journeys for editing & ordering the pictures, text, and layout for any type of personalized product.

“The variety of photo products brings its share of print challenges to printers,’’ shared James Gray, chief executive officer of Taopix. “By adding the advanced automation and scalability of Ultimate Impostrip, we are confident our customers will increase their profits on high-volumes of personalized photo products.’’

Ultimate Impostrip optimizes every aspect of the prepress imposition workflow with tools that are easy-to-use yet extremely versatile. It automates photo print production on digital press and finishing equipment, reduces waste considerably, and keeps track of every individual piece. It translates information gathered from upstream components like Taopix and uses production logic to generate batch tickets with all the asset references and information required and creates print-ready files on the fly.

To showcase the integration of their software solutions, Taopix and Ultimate TechnoGraphics will be hosting a collaborative webinar on Thursday, 25 June at 10 AM. This one-hour session will show how commercial printers, professional photo labs, and photo gifts retailers can increase their productivity and profitability by combining the two prepress software solutions. To register, visit Taopix or Ultimate Technographics.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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