ppi Media awarded the ‘Innovation through Research’ seal

Research & development in newspaper technology recognized

The German Stifterverband association has once again presented ppi Media with its ‘Innovation through Research’ seal.
The German Stifterverband association has once again presented ppi Media with its ‘Innovation through Research’ seal.

The German Stifterverband association has once again presented ppi Media with its ‘Innovation through Research’ seal. The basis for the award is an annual survey conducted by the association’s department for science statistics on behalf of the Federal Ministry of Education and Research.

Since 2014, Stifterverband has awarded the ‘Innovation through Research’ seal to companies that take part in a biannual census on research and development in the German economy. After taking part in 2016, the company has renewed its support of the initiative after making more investments in research and development in 2020. The manufacturer focuses on the creation and development of software solutions for media produced by international publishing houses.

The solutions developed by ppi Media are used to produce publications like the New York TimesBILD, and Dainik Jagran – one of the most widely-read daily newspapers in the world – as well as around 80% of all daily newspapers on the German market. As one of the leading service providers in the field of automated newspaper production, ppi Media is playing an important role in maintaining press production and protecting critical infrastructure during the ongoing corona crisis.

ppi Media Hauke Berndt
Hauke Berndt, the chief executive officer of ppi Media (Credit: Timo Wilke), managing director, ppi Media

The CEO of ppi Media, Dr Hauke Berndt, shares his views on the award, “Research and development are crucial for our company and the media industry. Thanks to the constant review and development of our solutions, we’re able to continue providing media companies with the best possible support in the current situation and ensure the smooth continuation of the newspapers and magazines produced by our customers.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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