Labelexpo India and Brand Print India postponed

A result of the ongoing coronavirus situation

119
Brand Print
SMI stand at Labelexpo India 2018

The Tarsus Group, the organizer of Labelexpo and Brand Print global series of trade shows, confirmed date changes to several of its 2020/21 events, taking place in India, Mexico, Thailand, and the US, as a result of the ongoing coronavirus/COVID-19 situation.

They are:

Labelexpo Americas/Brand Print Americas: postponed from 15 – 17 September 2020 to 23 – 25 March 2021 in Rosemont, US;

Labelexpo Southeast Asia: postponed from 10 – 12 September 2020 to 12 – 14 May 2022 in Bangkok, Thailand;

Labelexpo India/Brand Print India: postponed from 29 October – 1 November 2020 to 2 – 5 December 2020 in Greater Noida, India;

Labelexpo Mexico/Brand Print Mexico: postponed from 23 – 25 June 2021 to early 2022 in Mexico City, Mexico (dates TBC).

In the case of Labelexpo Americas/Brand Print Americas, a virtual conference will precede the show, taking place during the original mid-September dates. This will enable the industry to stay connected during this unprecedented period.

Lisa Milburn, managing director of Labelexpo and Brand Print global series says, “Given the impact of coronavirus/COVID-19, we have taken the difficult decision to postpone several of our printing shows around the world over the next 18 months until the threat of the virus reduces. These are exceptional circumstances, and the decision has been the result of an in-depth strategic review of our whole portfolio, while simultaneously monitoring developments around the world over the last few months. The health and safety of exhibitors, visitors, and staff has been our key driver throughout this process, and we have acted on the advice of all local partners, venues, health authorities concerned and listened to exhibitor feedback.

“In determining new dates for individual shows, we have taken into consideration the needs and geographies of our wider portfolio, their biennial nature, position in the overall show cycle, and availability of venues. Moving LE Southeast Asia will also enable us to return to our normal show cycle from 2022. For all of our shows, we are, as ever, committed to ensuring the highest quality, safe experience the industry expects from Labelexpo and Brand Print, and delivering even bigger shows when they return.”

Labelexpo South China and Brand Print South China will go ahead as currently planned in 2020, between 8 – 10 December.

Milburn added, “We will be working closely with our event venues and colleagues in China to ensure that all the required health and safety measures are in place for successful shows this year.

“We thank all our Labelexpo and Brand Print exhibitors and partners for their understanding during this challenging time, and look forward to working with them on the rescheduled shows. Crucially, Labelexpo and Brand Print shows will play a vital role in driving the economic recovery of the entire label and package printing and branded print industries, plus their supply chains, around the world. I urge everyone to embrace the opportunity and help our community plan for the future.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here