RemoteDirector offers free remote proofing to printers and converters affected by COVID-19

A free RemoteDirector subscription

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COVID-19
Typical Remote Director Installation

Printed communications, food packaging, and emergency products are particularly important during the COVID-19 crisis, and printing has been designated an essential service, both nationally and internationally. Accordingly, RemoteDirector is offering to assist printers, agencies, and brand owners in keeping the print process moving by making a free RemoteDirector subscription available to reproduction facilities during this COVID-19 pandemic. To take advantage of this offer, simply send a request to sales@remotedirector.com, with COVID-19 Proofing in the subject line. An account will be set up with RemoteDirector, enabling printers and converters to create and share proofs with customers and colleagues working from home.

RemoteDirector pioneered the technology of color-accurate monitor proofing in 2000. Today, RemoteDirector is the only provider focused solely on monitor proofing and offering a full range of proofing capabilities – from simple installations to high-end, color-accurate applications; in real-time; on any mix of computer platforms and workflows; and anywhere in the world. RemoteDirector is owned by ICScolor, a privately held company headquartered in Cardiff by the Sea, CA. For more information visit www.remotedirector.com.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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