Mumbai’s Hitech Systems sells machines worth INR 80 lakhs at Media Expo Mumbai 2020

iEcho cutting table - the highlight of the show

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Hitech Systems stall at Media Expo Mumbai 2020. Photo IPP
Hitech Systems stall at Media Expo Mumbai 2020. Photo IPP

Mumbai-based Hitech Systems, which deals in a variety of print finishing solutions from leading global brands, had a successful Media Expo Mumbai 2020 which was held in Mumbai in late-February. The company closed 14 deals worth about INR 80 lakhs. At the expo, Hitech Systems displayed eight machines with iEcho cutting table being the highlight of the show.

The Media Expo Mumbai 2020 was a reasonably successful show for us as we closed some really good deals. We also got some strong leads. Most of the visitors at the expo were copy shop owners,” says Parag Shah, chief executive officer of Hitech Systems.

Hitech Systems displayed a visiting card cutting machine, a paper cutting machine, a die cutting machine for customers who do not have big volumes, a foil printer, a foil printer for boxes, foil printer for pens and a thermal roll laminator. The highlight of the show for the company was the iEcho 604 with a 15 x 23-inch size.

“The iEcho 604 has a speed of 1000mm per second and the machine can cut materials up to a thickness of 2mm. It can process materials such as vinyl, sun board and POP material,” Shah says.

Talking about the overall impression of Media Expo Mumbai 2020, Shah says that this year’s edition was better than what was expected. “All the three days of the expo were busy. This shows that the year ahead will be good,” he says.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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