HP unveils HP Indigo 7eco press at Pamex 2020

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digital press
HP stand at Printpack 2019. Photo IPP

HP launched its Indigo 7eco digital press at Pamex 2020 at the BEC in Mumbai. The new Indigo digital press is powered by what the company calls, ‘Indigo LEP (liquid electrography) Technology.’ A Appadurai of HP India says, “With the launch of sustainable technology in the printing industry, HP aims to introduce consumers to the latest innovations enabling them to increase their production at an affordable cost, with less power consumption, manpower, production time and wastage. Introducing advanced digital capabilities are a part of HP’s commitment to provide the best solutions to help businesses in staying ahead of the curve.”

HP Indigo 7eco digital press

The HP Indigo 7eco digital press can print up to 160 color pages a minute in its Enhanced Productivity Mode (EPM), which has the potential to simulate 4-color process printing using only three separations and inks – cyan, magenta and yellow. The use of 3-color separations increases color printing productivity (ostensibly the speed of the machine) by 33%, while the EPM printing consumes 25% less energy (and ostensibly one less ink) per printed page, further enhancing the sustainability of the press.

The access of the device to a comprehensive suite of software applications through the HP PrintOS secured cloud platform helps in increasing efficiency, automation and monitoring giving control over print operations. The color automation feature is said to comply with the toughest industry color standards, while saving time and costs with fewer color adjustments and reprints.

The technology is backed by the unique combination of HP Indigo ElectroInk, thermal offset transfer and direct contact transfer which gives high-quality color, wide media and application versatility including high coverage printing, and the highest speeds for quality print applications.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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