The 8th Publishing Next conference in Goa

Revisiting the basic tenets of the publishing process

Ritu Menon, publisher, Women Unlimited and Indira Chandrasekhar, publisher, Tulika Books
Ritu Menon, publisher, Women Unlimited and Indira Chandrasekhar, publisher, Tulika Books

The 8th Publishing Next conference was held in Goa, at the Goa Science Centre, Miramar, from 19 to 22 September 2019. Spread over 4 days, the conference brought together publishers from all over the country. This year, the focus was on the basic aspects of the publishing process.

Among those who spoke at the conference included recognized names in the publishing and book retailing sectors. The mood for the conference was set by two engaging sessions on editing; one on the editing process itself, conducted by Ritu Menon, publisher, Women Unlimited and Indira Chandrasekhar, publisher, Tulika Books. Another session on how an author and editor engage during the making of a book, conducted by the author Jerry Pinto, and the editor of his many books, Ravi Singh, publisher, Speaking Tiger.

Jerry Pinto, an author, a poet, and a journalist
Jerry Pinto, an author, a poet, and a journalist

The audience consisted of publishers, editors, academics, translators, and booksellers who gained insights about the intricacy and importance of the role of an editor in shaping a good book, a theme revisited often during the entire conference.

The theme was readdressed when self-publishing was discussed on the second day of the conference in a panel moderated by Manish Purohit, owner, AuthorsUpfront, and on the last day when translations were discussed in a panel moderated by Manisha Chaudhry, publisher, Manan Books.

During the panel discussions on translations, Kabani Chandran, a translator and author of Malayalam reiterated that publishers of books in the Indian languages ought to pay as much attention to editing as publishers of English books often do. There was a lament, however, that in many publishing houses, editing is now being outsourced to freelancers.

Other aspects of the publishing process were also recalled during the conference. A panel discussion on book retailing was moderated by Meethil Momaya, co-owner, Trilogy Library and Bookstore, while a panel discussion on collaborations between publishers was moderated by Arpita Singh, publisher, Yoda Press. There were masterclasses on book production by Sudhanva Deshpande of Leftword Books, and Amit Chavan of Repro India and another on book marketing by Niti Kumar and Vaishnavi Singh, both of Penguin Random House India ensuring that small and new publishers at the conference understood the entire publishing process from manuscript to bookshelf. A panel discussion on the sustainability of small publishing houses, moderated by Vinutha Mallya, editor and journalist and a workshop on contracts conducted by Vinutha Mallya and Karthika VK, publisher, Westland Publications was also conducted.

Kabani Chandran, a translator and author of Malayalam and Karthika VK, publisher, Westland Publications
Kabani Chandran, a translator and author of Malayalam and Karthika VK, publisher, Westland Publications

Similarly, there were sessions on book reviews by Rihan Nijab of The Hindu Business Line, and Shireen Quadri of the Punch Magazine and a panel discussion on the importance of bibliodiversity, moderated by Ritu Menon.

The 6th edition of the Publishing Next Industry Awards were also presented during the conference. The Printed Book of the Year Award (English) was won by A
Respectable Woman, published by Zubaan while the same Award for the Indian
languages was won by M F Husain – Kala ka Karmyogi, published by Niyogi Books. The coveted Publisher of the Year Award was won by the independent children’s publisher, Duckbill Books, awarded for ‘engaging with relevant topics, to which children of our time need exposure; for consciously moving away from the pedantic model in children’s publishing, and helping create models in children’s minds that promote an ability to differentiate various kinds of information; for clearly defined publishing aims; for choices in terms of content and approach that are very well aligned; and for the twin effort to both anchor in the familiar, and extend into new areas.’

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

Subscribe Now


Please enter your comment!
Please enter your name here