ITMA 2019 Textile and garment technology exhibition

Addressing digital transformation and sustainability concerns

Shown at ITMA 2019, Neenah Coldenhove’s trailblazing new Texcol product, a digital pigment transfer paper, which prints on both Cotton and Linen Fabrics, to the Technijet’s new Swift-Jet machine, which, using a novel spray-coating system, claims to save 50% of the water volume and energy used in pre-coating fabric for Digital Textile Printing. Photo courtesy: FESPA

The 18th edition of ITMA, one of the world’s largest international textile and garment technology exhibition, took place at Fira de Barcelona exhibition center, Barcelona, Spain, from 20 to 26 June 2019. Themed ‘Innovating the world of textiles,’ ITMA 2019 brought together the global textile and garment manufacturing industry under one roof. Being held every four years since 1951, this year’s show featured new product launches and innovative technologies and products, including those that leverage the Internet of Things, by 1717 exhibitors from 45 countries.

CEMATEX, the European committee of textile machinery manufacturers, and owner of ITMA and ITMA Asia, reported that the industry support from visitors and exhibitors was tremendous, resulting in record-breaking number of exhibitors since its inception. Fritz P Mayer, president of CEMATEX said, “The digital transformation of the textile and garment manufacturing value chain and sustainability concerns of the industry have driven up visitor interests in ITMA 2019. We had a strong turnout, despite trade tensions and poor business sentiments. Many of our exhibitors were pleasantly surprised with the large number of serious buyers attending the exhibition.”

Konica Minolta stand at ITMA 2019.
Konica Minolta stand at ITMA 2019.

“They were also impressed with the presence of new visitor segments, such as bigger numbers of fashion and sports brands. Considering that for this ITMA edition, the exhibition duration has been shortened from 8 to 7 days, we still enjoyed good visitorship,” Mayer added.

ITMA 2019 attracted visitorship of over 105,000 from 137 countries. The top five countries where visitors came from were Spain (11%), Italy (10%), India (8%), Turkey and Germany (7%). They were followed by France, United States, Portugal, Brazil, Pakistan, China and the UK.

Faisal Shakeel, product executive – Textile, Colorjet said, “ITMA 2019 was a very successful show for us. The amount of inquiries and feedback that we received were the most as compared to any other show that we have participated earlier. The stage at which ITMA is held has helped catapult Colorjet into the world stage standing shoulder to shoulder with brands like Epson, EFI Reggiani, HP, etc.”

Paolo Milini, president and chief executive officer of MS Printing Solutions said, “We are very satisfied with the show. The success of ITMA 2019 was possible due to a large number of visitors who came to our stand. We had over 600 contacts a day, and they come from over 90 countries!”

Launched as a dedicated sector at ITMA 2019, the printing and inks chapter had grown by 40% since ITMA 2015, and featured many new exhibitors who were keen to represent the upcoming digital printing sector. The show also provided the platform for the announcement of a comprehensive modernization program for Egypt’s textile industry valued at around EUR 1 billion from exhibitors such as Benninger, Brückner, EFI Reggiani, Itema, Karl Mayer, Rieter, Savio and Thies.

Durst also showcased their Advanced Pigment Ink system (where the binder is in the Pigment Ink) at ITMA 2019, which gives a one-step print process with exemplary wash and light fastness with no requirement for pre-coating. Credit: FESPA.
Durst also showcased their Advanced Pigment Ink system (where the binder is in the Pigment Ink) at ITMA 2019, which gives a one-step print process with exemplary wash and light fastness with no requirement for pre-coating. Credit: FESPA.

New technologies such as 3D weaving and knitting to hi-tech nonwovens processes, sustainable chemicals and state-of-the-art garment-making technologies, and wide range of software-powered automation solutions were launched at the event.

“I missed the last ITMA in Milan. After eight years, I observed that there is a big jump in technology. There are many interesting new developments, such as digitalization and automation, as well as more eco-friendly products. I came here to buy equipment for my factories, so this has been a fruitful trip for me,” said Kihak Sung, founder of Youngone Corporation and president of International Textile Manufacturers Federation.

An industry player from Sri Lanka, RakhiI Hirdaramani, director of Hirdaramani and the Manufacturers Committee Chair of the World Federation of Sporting Goods International, said, “ITMA is a meeting of the minds. As much as it is a machinery fair, it’s also about understanding new technologies; meeting with your peers and colleagues from various sectors of the industry to understand the challenges and how to address them. One of the key trends we’ve seen this year, is about sustainability and Industry 4.0.”

Hirdaramani participated in a panel discussion held at the Speakers Platform, one of the aspects of the ITMA Innovation Lab launched this year. The platform featured about 60 presentations, and was attended by over 900 participants.

ITMA collaborated with supporting organizations, many of which sent visiting delegations from Central Asia, South Asia, Turkey and the Mediterranean countries. Among the high-level government delegations ITMA included Catalan, minister of Business and Knowledge, Ángels Chacon i Feixás; governor of West Flanders, Carl Decaluwé led a press delegation from Flanders, Belgium; and the Uzbekistan vice minister of Silk, Jumaev Olimjon and vice minister of Textile, Jumaniyazov Fahriddin who led a delegation of 40 people.

The next ITMA will be held in Fiera Milano, Milan, Italy, from 8 to 14 June 2023. Some exhibitors have already started making plans for the next show.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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