Countdown to WAN-IFRA’s South Asian Digital Media Awards 2019

Contest period moved from June to September


The 2019 edition of WAN-IFRA’s South Asian Digital Media Awards (SDMA), recognizing excellence and best practices in innovation and digital publishing, is all set to begin from the month of September. The awards is open to all publishers in South Asia who have adopted digital media and mobile strategies as part of their total product offering to meet the major changes in news and information consumption patterns today.

The contest period which used to be in the month of June is moved to September this year, and is integrated with WAN-IFRA Digital Media India 2020 Conference planned for February. The winners will be awarded at the conference. A publisher can enter any number of entries of their work published from 30 October 2018 to 1 November 2019. The categories of the awards are:

  • Best News Website or Mobile Service
  • Best in Lifestyle, Sports, Entertainment Website or Mobile Services
  • Best Use of Online Video (including VR)
  • Best Data Visualization
  • Best Paid Content Strategy (incl. pay wall, membership or crowd funding models)
  • Best Native Advertising / Branded Content Campaign
  • Best Digital News Start-ups
  • Best in Social Media Engagement
  • Best Marketing Campaign for News Brand
  • Best Digital Project to Engage Younger and/or Millennial Audiences

The 2018 edition of the South Asian Digital Media Awards saw participation from 30 media organizations with 165 entries competing for awards under 10 different categories. The details of the awards and the winners (Hall of Fame) of the previous year are available online at

WAN-IFRA presents the awards in South Asia, Asia, Middle East, Africa, Europe, Latin America and North America. The Gold award winners will subsequently compete for the World Digital Media Awards.

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The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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