Print innovation Awards at WAN-IFRA Berlin

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WAN-IFRA, the print community of the World Association of Newspapers and News Publishers, will present Print Innovation Awards on 9 October 2018 in Berlin. The award will honor the most innovative newspaper and magazine publishers’ products and print ads worldwide.

Print Innovation Awards will be held in order to strongly demonstrate the innovation in publishing industry in both, digital and print setor, to a wider public worldwide. In doing so, the Board of WAN-IFRA’s World Printers Forum has organized a worldwide competition with a clear focus on innovative print projects. The competition will honor high innovation in print ads and print products worldwide. The newpaper and magazine publishers, advertisers and advertising agencies are eligible for the competition.

The Print Innovation Award is presented in two categories:
Innovative print advertising, including print-online ads or multi-channel ads
Innovative print products, new or newly designed products

A jury of international experts will evaluate the submitted entries. Gold, silver and bronze prizes will be awarded in each category. Outstanding products will receive international recognition – at the stage of the IFRA World Publishing Expo, in a special brochure and at international events. Successful case studies will be presented also at the World Printers Forum Conference 2019. The online competition is open since 14 May 2018.

Sanat Hazra, technical director at Bennett, Coleman & Co (The Times of India Group) from Mumbai, India, commenting on the vision of the award function, says, “Innovation as strategy creates new wealth producing potential for publishers and further enhances the Power of Print. The Print Innovation contest is a great platform to synergise this effort and learn from each other.”

International Color Quality Club meets on the first exhibition day
The new members of the International Color Quality Club (ICQC) and Star Club will meet as well on the occassion of the first exhibition day of the IFRA World Publishing Expo in Berlin apart from the innovation awards. The worldwide printing quality competition for newspapers and magazines will honour its successful competitors at the Expo.

The ICQC competition is held every two years and is the only worldwide colour printing quality competition for newspapers and magazines. It is based on objective measurements and the judgement of international industry experts. ISO printing standards serve as the benchmark for the evaluation. The aim of the competition is to improve the quality of reproduction and printing, while increasing competitiveness, training and motivating all personnel.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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