Digital Media India 2018 – Mumbai 7 to 9 February 2108

Digital Media India 2018 – Mumbai 7 to 9 February 2108

For legacy news media companies, engaging youth audiences is still a great challenge. For millennials, we should think and move beyond online articles such as native formats – from pictures or short videos to quizzes, lists, live blogs or interactive graphics – that are mainly designed for consuming and sharing in social networks and other offsite platforms. The event is being held at the Courtyard by Marriott near the Mumbai International Airport.

Ivor Price of South Africa joins Digital Media India event
Ivor Price, former newsroom manager at Media 24 and currently CEO of YehBaby Digital Creatives and Media Consultants will present at DMI 2108 and explain how different content strategies could help young audiences to consume news. He also will explain how South Africa’s major newspaper groups continue to inspire young people with citizen journalism initiatives, such as Media24’s Wecan24, which keeps them innovative, engaged and informed.

To register, call: +91.44.4211 0640 or eMail:

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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