Digital Media India 2018 – Mumbai 7 to 9 February 2108

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Digital Media India 2018 – Mumbai 7 to 9 February 2108

For legacy news media companies, engaging youth audiences is still a great challenge. For millennials, we should think and move beyond online articles such as native formats – from pictures or short videos to quizzes, lists, live blogs or interactive graphics – that are mainly designed for consuming and sharing in social networks and other offsite platforms. The event is being held at the Courtyard by Marriott near the Mumbai International Airport.

Ivor Price of South Africa joins Digital Media India event
Ivor Price, former newsroom manager at Media 24 and currently CEO of YehBaby Digital Creatives and Media Consultants will present at DMI 2108 and explain how different content strategies could help young audiences to consume news. He also will explain how South Africa’s major newspaper groups continue to inspire young people with citizen journalism initiatives, such as Media24’s Wecan24, which keeps them innovative, engaged and informed.

To register, call: +91.44.4211 0640 or eMail: infoindia@wan-ifra.org

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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