IPAMA delegation to explore opportunities in Sri Lanka

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IPAMA

The Indian Printing Packaging & Allied Machinery Manufacturers’ Association (IPAMA) will be sending a delegation to ‘Sri Lanka Print 2018’ (Collate 2018) exhibition, scheduled to be held from 16-18 March 2018, at Colombo Exhibition & Convention Centre, Colombo, Sri Lanka. The delegation, under the leadership of president, IPAMA, will be attended by around 28 exhibitors under the banner of IPAMA, which is responsible for promoting the Indian Graphic Arts Industry as a whole and different types of machinery and allied products in particular of its registered members. The participation of exhibitors from India will increase the bilateral trade relations between the two countries.

IPAMA has already approached the Ministry of MSME for providing financial assistance to the eligible participants under the International Cooperation Scheme of MSME. Apart from government assistance, the association is also extending some additional benefits for its members, which include return air ticket up to Rs. 25,000 and financial assistance against shipment of machines up to Rs. 50,000.

IPAMA is closely working on this project to ensure maximum participation from companies.

Sri Lanka Association of Printers (SLAP), which is organizing ‘Sri Lanka Print’ exhibition, was established in the year 1956 for developing the printing industry in Sri Lanka.  SLAP is also a member of the Asia Print Association along with India, China, etc.  IPAMA president, who is leading the delegation, is also president of Asia Print Association.

The Sri Lankan market is ideal for the products and the services that Indian companies can offer and also a great way to network with other industry members for a growing customer base.

During the visit to Sri Lanka, the delegation will meet the manufacturers, industrialists, importers and exporters of Sri Lanka.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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