Baldwin Technology – a well-known name in the newspaper, magazine, packaging, and type printing segment – exhibited its TexCoat G4 at the ITME 2022 exhibition held at India Expo Centre in Greater Noida from 8 – 13 December. Way back in 2015, the company introduced the TexCoat G4 machine to the textile industry.
The machine intends to replace pad finishing, and dip and squeeze-type finishing with precision spray. “With the precision spray finishing, it’s contact-free and customers end up saving water, electricity, and energy. Customers are now replacing their old bath systems with this digital spray technology,” says Rick Stanford, VP global business development, Textiles, at Baldwin.
Since the machine’s introduction in 2015, Baldwin has installed about 90 units in the marketplace, mainly in Europe, Turkey, and the Americas. Beginning this year, the firm is expanding into markets in Asia, including India, Bangladesh, Sri Lanka, Pakistan, moving over to Vietnam, Thailand, and all the countries in the far east.
“We are excited to be at the show. The attendance is fantastic and the show was sold out from an exhibitor’s point of view. We spoke to people about how they can have more sustainable solutions for textile finishing. We finally had a chance to be face to face to discuss what sort of advantages the TexCoat G4 has for the market,” Stanford says.
Raj Rana, sales manager at Baldwin, adds, “The TexCoat G4 is a new concept for the market. This is the first time we have introduced this concept in India. We are sure that the industry is waiting for such energy and water-saving solutions.”
On the textile printing market in India, Stanford says, “Our interest is on the digital printing side. One of the ways we can help with that is by providing the pre-treatment finish on the fabrics before it is processed by the digital printer.
“Baldwin is already well established in India in other markets such as the offset printing industry. We are fortunate that some of our team members in India also have textile experience. According to our plan, our team in India will promote the TexCoat G4 to the textile industry going forward,” he signs off.
