INMA unveils 40 first-place winners at the Global Media Awards

The awards ceremony took place at the Victoria & Albert Museum in London

INMA unveils 40 first-place winners at the Global Media Awards

INMA announced 40 first-place recipients during its 2024 Global Media Awards competition, with Helsingin Sanomat’s ‘Counterstrike of the Free Press’ taking the global ‘Best in Show’.

During the awards ceremony at the Victoria & Albert Museum in London, the winners were unveiled across 20 categories aimed at surfacing innovation and best practices in news brands, optimizing the use of media features, subscriptions, products, advertising and commerce, Artificial Intelligence, and newsroom innovation.

Winning the coveted ‘Best in Show’, the top award of the evening, was Helsingin Sanomat in Finland for ‘Counterstrike of the Free Press,’ a playable map that hid a secret room where independent information was provided by the newspaper in both Russian and English languages. Judges said this campaign showed an exceptional strategy and creative use of journalism to ensure the delivery of accurate news — an example of how media must think beyond its traditional avenues to get its message out.

The INMA competition, which has been rewarding media excellence since 1937, evaluates news media companies across two segments: national brands and regional brands.

This year, two companies garnered two first places- Bergens Tidende from Norway and Stuff from New Zealand.

The 2024 Global Media Awards competition attracted 771 entries from 245 market-leading news media brands in 43 countries. Participants included newspaper media, magazine media, digital media, television media, and radio media.

An international jury of 60 media executives from 23 countries selected 193 finalists earlier this year.

Judges also selected the best in six world regions from the finalists:

  • Best in Africa: Daily Maverick for “Daily Maverick Sports Supporters’ Club”
  • Best in Asia/Pacific: News Corp Australia for “National Bush Summit Campaign”
  • Best in Europe: Helsingin Sanomat in Finland for “Counterstrike of the Free Press”
  • Best in Latin America: Grupo El Comercio for “Todos Somos Santa”
  • Best in North America: Bloomberg for “Context Changes Everything”
  • Best in South Asia: India Today Group for “AI-Led Newsroom Transformation”

“The 2024 Global Media Awards really highlighted how news media companies must think beyond the traditional to connect with their readers in this era of disruption and news avoidance,” said Earl J. Wilkinson, executive director and CEO of INMA. “Unsurprisingly, this class of winning entries features some of the most innovative we’ve seen. We’re so proud of all our finalists.”

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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