PCI – Verify firms placing job ads in newspapers

Press Council of India advises print media to adhere to norms of journalistic conduct

The council also asked newspaper organizations to have a proper advertisement booking policy in place to contain misleading advertisements.

The Press Council of India (PCI) has advised newspapers to cross-check the credentials of companies placing advertisements for jobs. In a statement, the PCI said the print media should adhere to the journalistic norms while publishing employment-related advertisements.

“Print Media should cross check the credentials of the company/organization/ institution/person and carry out proper verification to establish their bona fides before booking advertisements of employment by private companies or under government or semi-government schemes or program in order to protect the vulnerable unemployed youth from fraudsters,” the PCI said.

The council also asked newspaper organizations to have a proper advertisement booking policy in place to contain misleading advertisements.

Earlier, the PCI had asked the print media to refrain from publishing any content on the Ram temple consecration that may be “false or manipulated or has the potential to disturb communal harmony or public order.”

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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