Fujifilm raises prices in Europe by double digits

Forced by economic challenges such hike in labor and energy costs, rising freight rates 

Fujifilm adjusts prices in response to economic challenges in Europe

Fujifilm has announced price increases to a range of its hardware products, consumables, and services as the European market continues to be impacted by geopolitical influences and inflationary challenges. These challenges include: an unprecedented increase in labor costs; sharply rising freight and warehousing rates; continuously high energy prices, and increased prices from Fujifilm’s own suppliers.

Taku Ueno, senior vice-president, Fujifilm Graphic Communications, Europe says: “Despite our best efforts to absorb the impact of these increases, we can no longer avoid raising the prices of many of our products and services. The prices will be increased by double digit percentages, the exact amount dependent on the product range, and be effective from 18 March, 2024, with the news communicated directly to customers affected.

“At Fujifilm we remain committed to providing  high quality products and services and will continue to work to mitigate any further cost impacts.”

Fujifilm’s Graphic Communications Division focuses on delivering high-quality, technically advanced print solutions that help printers develop competitive advantage and grow their businesses. These include pre-press and pressroom solutions for offset, wide-format, and digital print, as well as workflow software for print production management. 

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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