Govt spent Rs 967.46 crore on print media ads from 2019-24

Written reply in Lok Sabha by Anurag Thakur

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Press Freedom
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The government has spent Rs 967.46 crore through the Central Bureau of Communication (CBC) for publicity of its schemes in the print media from 2019-20 to 2023-24, media reports said.

Information and Broadcasting minister Anurag Thakur said in a written reply in the Lok Sabha that the CBC releases awareness/publicity campaigns through print media in accordance with the Print Media Advertisement Policy, 2020.

“The details of expenditure incurred by CBC, under the Ministry of Information and Broadcasting, on awareness/publicity campaigns about schemes and programs of the government of India through print media from 2019-20 to 2023-24 (till 12.12.2023) is Rs 967.46 crore,” Thakur said.

The minister said as of 31 March, 2019, 119,995 periodicals, including newspapers, were registered with the Registrar of Newspapers for India (RNI).  The number was 143,423 in 2020, 144,520 in 2021, 146,045 in 2022 and 148,363 in 2023. 

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