All set for Wan-Ifra’s Digital Media India 2023

12th edition of annual conference on 16 and 17 March in Delhi

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IPP Desk
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L V Navaneeth, CEO, The Hindu Group, Bharat Gupta, CEO, Jagran New Media, Mariam Mammen Mathew, CEO, Manorama Online, and Ritu Kapur, CEO, The Quint will participate in this discussion.

Digital Media India 2023, the 12th edition of the annual conference on insights and best practices in digital revenue and technology organized by the World Association of News Publishers (Wan-Ifra), will be held on 16 and 17 March at Holiday Inn, Delhi International Airport. The conference will be attended by more than 120 delegates from India and South Asia.

This conference will provide a platform for individuals and businesses seeking to expand their knowledge and network within the digital media landscape. Speakers from the industry will share their insights on the latest trends, strategies, and best practices.

The conference will start on 16 March 2023 with a thought leadership presentation on ‘Innovation in the news media business,’ by Lucio Mesquita, Senior Consultant of Innovation Media Consulting Group, UK, who will share ideas and best practice examples from the Innovation Media Annual Report, designed to help, grow and sustain the news publishing business.

The CEO of India’s leading news media companies will set the tone for the rest of the day with a discussion on ‘Digital priorities and strategies for building sustainable and diversified media business: Where to bet our futures.’ This topic is particularly relevant given the current state of the industry and the need for businesses to adapt and evolve in the face of constantly changing technology and consumer behavior. L V Navaneeth, CEO, The Hindu Group, Bharat Gupta, CEO, Jagran New Media, Mariam Mammen Mathew, CEO, Manorama Online, and Ritu Kapur, CEO, The Quint will participate in this discussion.

The conference program is divided into two tracks – one to learn about the insights and opportunities to drive revenue in digital business, and the other to discuss technology driving the future of media business. These tracks discuss several hot-button issues, including the role Ai and ML play in the digital news business, using data analytics for business decision-making, best practices in digital advertising, audience engagement, and digital subscriptions.

South Asian Digital Media Awards 2022

The conference will present trophies to the winners of the South Asian Digital Media Awards 2022, the sixth edition of digital media awards for South Asia, organized by Wan-Ifra. These prestigious awards recognize outstanding digital media projects delivered by news publishers across the region. The 2022 edition saw news publishers competing under 13 categories for ‘Gold, Silver and Bronze’ awards. The Gold winners automatically enter Wan-Ifra’s World Digital Media Awards competition. An eminent panel of international judges evaluated these entries. 

The complete program of Digital Media India 2023 can be accessed at https://wan-ifra.org/events/dmi2023/. More information from the conference can be found on Twitter with the hashtag #DMI2023. For a calendar of upcoming WAN-IFRA events, please visit events.wan-ifra.org.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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