Two-day conference in Manipal to discuss the print and digital media

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digital media

The Department of Printing and Media Engineering of Manipal Institute of Technology will hold the 7th  Manipal Media Congress 2017 on 14 and 15 December. The theme for this year is ‘Technological Challenges and Sustainable Solutions in Print and Digital Media.’

The primary aim of the conference is to bring together print leaders and professionals as well as other stakeholders in an open dialog, to discuss the issues faced by the print industry, and to develop possible strategies as to how the printing fraternity can become aware and more engaged in initiatives taking place globally.

Over the two days topics such as impact of GST on print industry, productivity, entrepreneurship, impact of digital media, offset technology, among many others will be discussed.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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