Focus on sustainable media at World News Media Congress

Media stakeholders from 70 nations will meet in Zaragoza

World News Media Congress is going to take place from 28 to 30 September in Zaragoza.
World News Media Congress is going to take place from 28 to 30 September in Zaragoza.

Abound 800 journalists, editors, and news media executives from 70 countries, and six continents will meet in Zaragoza for the World News Media Congress from 28 to 30 September, organized by Wan-Ifra in cooperation with the publishing group Henneo and Zaragoza Tourismo. 

The King and Queen of Spain are honorary presidents of the Congress. With media executives and editors expected to attend and nearly 100 speakers, the Congress is set for an exceptional event for its return to the face-to-face format. 

Spread over three days, the program includes three main conventions and various for such as the World Media Leaders Summit, the World Editors Summit, and the Women in News Summit.

There will be a strong emphasis on finding formulas to safeguard the future of independent news publishing. Publishers will share successful reader revenue strategies incorporating strong product thinking focus and innovative advertising solutions. 

Congress-goers will also address worrying challenges to press freedom around the world and get behind initiatives to promote greater diversity and inclusion within news organizations and in their journalism.

“We have invited close to 100 speakers from leading news organizations to discuss their strategies and solutions to get their media businesses onto a sustainable footing. This is vital as we gather at a time of increased socio-political division and economic strain,” said Vincent Peyrègne, CEO of the World Association of News Publishers (Wan-Ifra). “The unprecedented challenges we face, for many the gravest since the Second World War, call for solidarity. Support for press freedom is needed to ensure independent journalism and news media can continue playing their role,” Peyrègne said.

For Wan-Ifra president Fernando de Yarza López-Madrazo, hosting the Congress in his home city of Zaragoza is significant. “Ever since I was elected to lead Wan-Ifra in 2019, I have wanted to share Aragon with the global media community and show the vitality of independent local media. But the pandemic disrupted our plan,” said de Yarza. “This year, we are finally set for an exceptional event, and a great attendance under the presidency of a great defender of a free, independent, diverse, and plural media ecosystem worldwide, the King of Spain, HM Felipe VI,” Fernando de Yarza said.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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