DécoAder installs EFI VUTEk Q5r Printer

EFI hits 800th installation of new generation roll-to-roll printer milestone

DécoAder installs EFI VUTEk Q5r Printer. Photo EFI

EFI recently reported that Paris-based print business DécoAder had installed the 800th new generation EFI industrial roll-to-roll printer. DécoAder selected the 5.2-meter-wide EFI VUTEk Q5r roll-to-roll LED printer to grow its existing fleet’s capabilities, ensure high quality, increase output, and maintain a competitive edge over other SMEs’ digital print providers.

“We have never seen a printer with such technological development on the market before, and it far exceeds the capabilities of those already in use,” said Thierry Borrat, DécoAder’s chief executive officer. The VUTEk Q5r will help meet the company’s customers’ needs in various markets, especially those within the event and vehicular print sectors. 

Investing to meet customer demands

Founded in 1972, DécoAder gradually adopted digital printing to become France’s leading large-format print business. It employs 75 people and already houses four EFI VUTEk UV LED printers on its vast 3,000 square meter shop floor. 

Managed since 2009 by Borrat and Christelle Meyer, DécoAder offers its clients a comprehensive range of services and supports them throughout their projects right up to installation. In recent years, the business has experienced increased demand for faster turnaround times and higher-volume orders while aiming to improve efficiency, minimize waste and increase its focus on sustainability. 

“The selection of the Q5r guarantees us high productivity and a capacity to print significant volumes quickly,” said Borrat. “It allows us to meet our customers’ expectations, who approach us with very tight deadlines, especially in the events sector. The Q5r provides flexibility and comfort to respond to higher-volume markets.” 

Cutting-edge advantages for industrial applications

The EFI VUTEk Q5r printer is the fastest roll-to-roll display graphics printer in its class, running up to 672 square meters per hour. It is available in four colors plus optional light colors, white, and a new UltraClear Coat for even more design and application possibilities. 

The printer features EFI UltraDrop Technology with native 7-picolitre printheads and multi-drop addressability for high-definition quality. Benefits include smoothness in shadows, gradients, and transitions, as well as precise and sharp four-point-sized text with a true resolution of up to 1,200 dots per inch. 

Thanks to full print production workflow options, from the RIP to the finished product on the same platform, the printer offers users a competitive edge encompassing top-quality printing, high productivity, and optional in-line quality inspection, coating, and slitting and cutting. 

“The economic model of our trade is changing,” said Borrat. “There are lots of challenges, but they are essentially based on pricing and the environment. The option of coating and cutting in-line enables us to once again compete in markets where there is a lot of fierce competition.” 

The unique horizontal roll-to-sheet cutter system integrated into the printer enables automatic media cutting on the X-axis on the fly without delaying printing. Single- or double-bladed Y-slitters enable multiple jobs to be separated on a single full-width roll, minimizing media waste. At DécoAder, this will streamline and reduce the manual handling process for vehicle fleet prints. 

DécoAder’s new printer can print both white and clear together inline. White printing with various multi-layer modes – plus the UltraClear Coat in glossy and matte modes with selective or full flood application for protection or design enhancement – enable DécoAder to expand creative possibilities in construction, interior design, and personalized jobs. “This printer has opened new horizons for us and will enable us to offer our services with a creative bonus and distinct added value at an extremely competitive price,” said Borrat. 

In 2021, the EFI VUTEk Q5r roll-to-roll LED printer was recognized for its standout capabilities in the European Digital Press (EDP) Awards, beating out its competitors to receive the award in the large/wide-format printing systems category for printers above 350 centimeters wide. For more information about this printer and other advanced display graphics digital production solutions from EFI.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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