Vinsakplans to bring innovative and business-oriented packaging solutions to PrintPack India 2022. This year, PrintPack is scheduled to take place from 26-30 May in India Expo Center, Greater Noida. It will also share information from Lombardi, AB Graphic International and Iwasaki.
At Printpack, Vinsakwill display its new range of label finishing equipment that prints out QR codes, high build varnish, and digital cold foiling in Hall 5, Stand C 22&23. It will also show Vinsak Usar, tabletop rewinder, Vinsak roll lifter, high build system, and brand protection solutions.
Vinsak is looking to connect with the audience at Printpack 2022
The company being a regular participant at PrintPack India will exhibit to offer more label embellishment solutions and VDP solutions to its existing client base. The company is looking for new technical solutions that it can bring to its convertor customers, and then with its excellent design team, it can execute and manufacture the same.
Ajit Bhardwaj, graphic designer at the company, speaking about their expectations for the event, said, “Networking is the masterstroke when it comes to marketing your business, and nothing can beat connecting with your audience personally. As Covid hit the Indian market, life has become a true hybrid, although Vinsak is thrilled to learn that most events are now held in person. Our team exhibiting at PrintPack 2022 would be a huge step forward in reconnecting with our clients and customers outside the virtual zone.”
“In-mould labels, sustainable packaging will grow in double digits. We all need to put our energies and R & D Efforts into growing the same. To continue to serve our customers by offering cutting-edge technology has been our strategy for the last 25 years, and we will continue on the same. The rest is confidential. Our focus is on offering more label embellishment solutions and VDP solutions to our existing client base. Convertors and printers can look at adding value to their offerings to brands and hence shore up their bottom lines without major investments,” he concluded.
2023 promises an interesting ride for print in India
Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and
multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.
The fragmented commercial printing industry faces substantial challenges as does the newspaper industry.
While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately
their growth will also be moderated by the progress of the overall economy. On the other hand book
printing exports are doing well but they too face several supply-chain and logistics challenges.
The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.
Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.
Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.
Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.