Konica Minolta set for 1000th AccurioLabel press installation

Acquires 33% brand market share in labels worldwide

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Konica Minolta
Kuldeep Malhotra, deputy managing director, Sales and OP Marketing Division, Konica Minolta. Photo Konica Minolta

Konica Minolta, in digital label production, celebrates the 1000th installation shipment for its AccurioLabel toner digital printing press less than seven years after entering the labels market. The technology pioneer’s high-quality platform continues to set the benchmark for the digital production of labels and packaging as sales continue to accelerate.

Only two years after announcing the 500th installation, the digital toner-based presses continue to break ground and have helped Konica Minolta to a top 33% brand market share in labels worldwide. This confirms the company’s successful track record of working ever more closely with its customers to drive digital transformation and bring more print possibilities to life.

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The AccurioLabel presses offer an affordable entry to high-quality digital printing. They are originally targeted at small to mid-size label converters but are now more widely accepted by various label converters including large-size. The highly flexible systems were developed to manage and deliver an increasing number of small to medium print jobs in ever-shorter processing times. A touch panel monitor enables intuitive operation and is easy to use for operators, eliminating the need for extensive user training. Tasks that were time-consuming on analogue machines can be performed quickly and accurately in delivering stable printing quality.

“The market-leading brand in India for digital printing recognition and 1000th shipment of the AccurioLabel presses announcement are important milestones as we continue to accelerate our labels business,” said Kuldeep Malhotra, deputy managing director, Sales and OP Marketing Division, Konica Minolta. “We are constantly rethinking possibilities and have serious plans to grow our labels business”.

“Opportunity is everywhere. Working closely in partnership, we are helping customers to ignite print possibilities in a sustainable way through injecting new-found creativity in their continued digital transformation.”

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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