Wan-Ifra appoints new director for Asia

Media veteran - Lee Kah Whye will take charge of Asia

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Wan-Ifra
Lee Kah Whye, Wan-Ifra director for Asia. Photo Wan-Ifra

Wan-Ifra is pleased to announce the appointment of Kah Whye Lee as director, Asia. Lee, a Singaporean, was previously in-charge of the Asia-Pacific media business of Reuters where he spent almost 20 years of his career which spanned roles that included marketing, product, operations and sales.

He started his career working for the Times Publishing Group in the International Printing Division. Prior to joining Wan-Ifra he ran his own consulting and research firm which specializes in the media industry.

He holds an engineering degree from the National University of Singapore (NUS) and completed an advanced management programme at INSEAD. In addition to that, he has recently completed programmes at NUS in digital marketing, market research, data analytics and coding.

In his new role at Wan-Ifra, Lee will lead Wan-Ifra activities in the Asia-Pacific (APAC) region including managing its membership programme, the Wan-Ifra APAC Committee, the World Editors’ Forum Asian Chapter as well as running its two flagship events – the Asian Media Leaders’ Summit and Digital Media Asia. He will also help develop a variety of new programs and strategies to help our members meet the needs of the fast-changing media industry.

“It is a real privilege to be working for Wan-Ifra and be given the opportunity to contribute in a meaningful way to an industry I’ve spent 30 years in,” said Whye about his appointment. “I’m truly humbled by the confidence and trust that Wan-Ifra’s management has placed in me in leading the APAC team and will do my best to repay that trust. I look forward to working with industry partners and members of Wan-Ifra to meet the challenges of our fast-evolving news industry and hope to in some small way contribute to its success.”

“I am delighted to have Whye join the team. His experience and knowledge of the news media industry will be a great asset as Wan-Ifra continues to enlarge our portfolio of products and services in Asia-Pacific,” said Thomas Jacob, chief operating officer. “Kah Whye’s leadership will provide further momentum to our efforts to support the industry in its transformation to sustainable businesses. “

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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