ColorJet launches textile printing machines at SITEX Expo 2022

Darshana Jardosh inaugurates Colorjet booth

Union State Minister of Textiles, Darshana Jardosh inaugurated ColorJet's Make in India textile printing machines during SITEX Expo 2022 in Surat. photo Colorjet Linkedin

ColorJet, India’s one of the largest manufacturer of Digital Textile Printers, participated in the Surat International Textile Expo 2022 (SITEX), organized by SGCCI (The Southern Gujarat Chamber of Commerce & Industry).

Darshana Jardosh, Union State Minister of Textiles and Railways inaugurated the Textile Expo – SITEX 2022 and the ColorJet booth at one of the largest exhibitions in India. Last year, SITEX sealed textile machinery order booking worth Rs 700 crore. Jitender Pal Singh, vice-president and Smarth Bansal, general manager, were present along with other team members during this inauguration. The minister acknowledged and appreciated the initiatives by ColorJet in the field of Textile Printing machine manufacturing and for the overall growth of the textile sector in India. Jardosh recognized the unmatched efforts of ColorJet exporting to 25+ countries.

The huge Indian textile machinery market is approximately Rs 14,000 crore. However, Indian manufactured textile printing machines contribute to only about 20% of the supply. ColorJet, through its Make in India initiative, is working towards the idea of an Aatmanirbhar Bharat, where the vision for the next 5 years (2025-26) is to reduce the import dependency from Rs 9,273 crores to approximately Rs 6,000 crores, a CAGR of -5.8%. This will not only help with the increased domestic demand but will also make Indian manufacturers compete at a global level. The government has set a target of US$100 billion for textiles and garment exports over the next 5 years and the textile sector is expected to play a prominent role in achieving it.

With the support of SGCCI, ColorJet projects an additional revenue of US$10 million from the growing textile machinery market of Surat. A representative from ColorJet Group mentioned that it will be an active stakeholder in achieving the government’s production target of Rs 20,000 crore by 2025-26.

ColorJet’s state-of-the-art and the latest textile printing machines – VastraJet K2 and SubliXpress Plus were also inaugurated by Darshana Jardosh. VastraJet K2 can print up to 5000 square meter per day while the SubliXpress Plus can print at an enormous speed of 9000 square meter per day. These textile printing machines will prove to be a gamechanger in sustainable textile printing.

Ashish Gujarati, president and Himanshu Bodawala vice-president of SGCCI admired the sustainable steps taken by ColorJet and the way ColorJet is spearheading the industrial shift towards sustainable textile printing options. They also invited ColorJet to be a part of the textile cluster that is being established in Surat.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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