Spare your time for webinar on 2 November 2021

Organizing Newsroom for Digital Publishing

Organizing Newsroom for digital publishing

The Digital Newsroom is a whole new approach to disseminating your news. Make your news more engaging by including multimedia material, making articles shareable on social media, optimising search engine performance, and increasing blog visibility.

Bold Fiare, presents this webinar on ‘Newsroom for digital publishing’ featuring Tommi Heikkonen, group chief executive officer at Fiare, Jyrki Utriainen, managing director at Sanomalehti Karjalainen Oy, and Arttu Romo, technology development manager digital services at Sanomalehti Karjalainen Oy, as panelists where they will be sharing expert insights on how to seamlessly transition from print to digital.

As more and more people consume news and media on mobile devices, newsrooms are racing to reshape how they work and adapt to their audience needs.

Coming from a print environment and transforming to digital-first requires a thoroughly planned and well-executed strategy while keeping in mind the journalists and users needs.

In this webinar some key points to be discussed –

  • What drives the need for transformation from print to digital?
  • What is the blueprint for transformation from print to digital?
  • How is the Karjalainen newsroom organized now?

So, mark your calendar for Tuesday, 2 November 2021 at 1630 hrs IST.

Register here to save your spot.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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