Print magazine readership has seen a decline in the past few years as more readers started to consume content online and through an assortment of gadgets. This noticeable shift towards digital devices had a huge impact on the print magazine publishing industry leading to low subscriptions and reduced Ad spends. The growing trend is the need for timely information via online medium and this creates an urgency for magazine publishers to prioritise on digital-first strategy.
Quintype presents this webinar on “CMS for Magazine Publishers”, featuring Amarnath Govindarajan, chief digital officer at Swarajya and Ramalingam, vice president quality at Quintype, as panellists where they will be sharing their perspectives on how to choose the right CMS for magazine publishing and how to deliver and monetize the content.
In this event some key points to be discussed –
How to effectively transition from Print to Digital Magazines?
Can print and digital magazines coexist? How do you integrate these?
Success factors for a digital magazine
Some key tech ingredients to look out for
So mark your calendar for Thursday, 21 October 2021 at 1500 hrs IST.
The fastest growing democracy in the world could be a market for your products !
If you are confused by slow and poor sales to a seemingly large but immensely noisy and fragmented market, you are not alone! If your product is great, or viable, or appropriate, you can find your sweet spot in this more than US$ 4.3 trillion economy. The trick is to understand your potential and addressable markets, which we can help with in light of your direct competition. We understand marketing, communication, and sales strategies for market entry and growth.
If you are an OEM or a supplier with a strategy and budget, talk to us about using our hybrid print, web, video, and social media channels for locating and dominating your addressable markets in India and South Asia. We may be one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience. Our 50 years of domain knowledge observing technological change and understanding of business and financials, includes the best globally recognized technical writers. Apart from our industry award winners, an experienced team is ready to meet you and your customers for content.
India’s fast-growing economy and evolving democracy has considerable headroom for print. Get our 2026 media kit and recalibrate your role in this dynamic market.
Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.
