English is not “the language” for most people across India due to the diversity. However, EdTech companies must provide quality education to students in T2 and T3 cities as well. While startups are offering “English” learning and skilling solutions to empower such segments through enormous platforms delivering fantastic learning outcomes, it is required that resources and tools are made available to such segments in their preferred languages to ensure quality and effective teaching and learning.
Due to the sheer language diversity in India, EdTechs choose the most common languages to offer their products and services. This has caused the non-metro Indian EdTech markets (T3 cities and beyond where the local language is preferred due to the language proficiency lack) to be left out and lag behind despite the digital revolution and the 2020-2021 EdTech revolution.
To debate on this topic, EdTechReview, in association with AWS EdStart, is organizing a webinar on ‘Indian EdTech – open for vernacular play’ on 13 August 2021 at 1600 hrs IST.
The speakers for the webinar include Saraswathy Ramamoorthy, co-founder, Learning Matters; Gouri Gupta – project director, EdTech, Central Square Foundation; Rahul Maheshwari, investor, Beenext; and Mohammed Hisamuddin, founder and chief executive officer, Entri.app. The session will be moderated by Utkarsh Lokesh, editor, EdTechReview.
The speakers will exchange thoughts over India’s non-metro EdTech market; opportunity for startups – “the vernacular in education” play; early movers in this sector; the end user’s demand from the sector and what EdTech startups can do about it; investor feelings about EdTech startups working in this domain; some of the vernacular EdTech products and services; user response to the existing vernacular offerings by EdTechs and much more.
EdTech startup founders, advisors, managers, chief experience officers, budding EdTech entrepreneurs, representatives from incubators, accelerators, investment firms, Govt., higher education institutions, and anyone curious to learn about the Indian vernacular learning industry can attend the webinar.
Click here to register for the session
EdTechReview is a media platform and community for educational stakeholders to connect and find useful news, information, and resources on educational technology having a niche subscriber base of 120K+ & an annual readership of 3M+ from over 220 countries & territories across the globe.
AWS EdStart, the AWS educational technology (EdTech) startup accelerator, is said to be designed to help entrepreneurs build the next generation of online learning, analytics, and campus management solutions in the AWS Cloud. The program is said to be designed with specially tailored benefits to enable EdTech startups to move faster.